BMW Group releases A New Era starring all four BMW Group Vision Vehicles
26 Mar 2017|2,250 views
A new era has begun. That is the key message of BMW's latest film release. For the first time, the film - A New Era - shows all four BMW Group Vision Vehicles side by side. One year after the company's centenary, the world's leading premium manufacturer of cars and motorcycles is revisiting its 'The Next 100 Years' campaign.
Showing the four Vision Vehicles together for the first time, the online film A New Era ties in with 'The Next 100 Years', which was the motto of the BMW Group centenary last year. Future orientation and groundbreaking innovations have always formed the company's identity - driven by an exceptional team of people who share and are inspired by a fascination for mobility.
A new era has begun. That is the key message of BMW's latest film release. For the first time, the film - A New Era - shows all four BMW Group Vision Vehicles side by side. One year after the company's centenary, the world's leading premium manufacturer of cars and motorcycles is revisiting its 'The Next 100 Years' campaign.
Showing the four Vision Vehicles together for the first time, the online film A New Era ties in with 'The Next 100 Years', which was the motto of the BMW Group centenary last year. Future orientation and groundbreaking innovations have always formed the company's identity - driven by an exceptional team of people who share and are inspired by a fascination for mobility.
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