The British Touring Car Championship is as popular in England, as NASCAR is in America. So, it makes sense for Chevrolet to cash in on the popularity of its race-spec Silverline Cruze, currently being driven in the Dunlop MSA BTCC.

Called the CS styling kit, this option pack includes white, 18-inch multi-spoke alloys, a lowered suspension (for better handling), a boot-lid spoiler, 'CS' graphics, and matching floor mats.

No performance enhancements come with the CS package. And, it can be ordered on any Chevrolet Cruze. Regardless of the car's trim level, or engine.

According to Chevrolet's press release; "you can look cooler than ever when you're out for a Cruze!" While you certainly won't be mistaken for a Touring Car driver, you will at least look "cool-er".

Many automakers are looking to break into the lucrative aftermaket tuning scene, where countless owners spend thousands to modify their car's wheels, paint, stereos, and engines.

The Chevrolet Cruze CS pack allows GM to make that few extra thousand that owner's would've spent to modify their cars.