Kick-starting another year of turbo-charged events, Stuttgart Auto hosted more than 350 guests and Porsche enthusiasts to a launch party on 3 March in a specially-created 'sports arena' to celebrate the arrival of the all new Porsche Cayenne models - the Cayenne, Cayenne S, and Cayenne Turbo.

Held at Oosh, Singapore's largest alfresco-bar and restaurant, the event themed 'Momentum' paid tribute to the sporty dynamics and dexterity of the new Porsche Cayenne models. Guests were entertained and challenged with mini-golf, basketball, and table soccer competitions in the athletic spirit of the new models, while children enjoyed 'a day at the games' with different sports stations as well as face-painting, candy floss and popcorn.

For the launch highlight, Porsche invited guests to take their seats within 'Stadium Cayenne' - complete with tiered bench seating and giant screen. Kicking off the launch festivities was the special appearances by Singapore's very own Asian Cup Champions, Singapore Lions Aide Iskandar, Indra Sahdan, S Subramani and Lionel Lewis. Stepping onto the stadium's 'football field' for a mini-interview session conducted by Class 95FM DJ Glenn Ong, the Lions then tossed personally autographed footballs to four lucky guests in the audience.

Following a welcome speech by Mr Karsono Kwee, Executive Chairman of Stuttgart Auto, a video trailer of the new Porsche Cayenne models entitled 'Momentum' showcased the inspiration and driving force behind Porsche's newest SUVs.

The highlight of the evening arrived with the stunning appearances of the new Porsche Cayenne models. From the forested terrains, the new Cayenne, Cayenne S, and Cayenne Turbo charged onto the scene making a spectacular entrance, driving right into the heart of the stadium!

The guests were invited to acquaint themselves with the new Porsche Cayenne models after a presentation by Mr Arnt Bayer, Regional Manager Sales of Porsche Asia Pacific.

Combining Porsche's trademark design and significantly improved performance with reduced fuel consumption, the new Porsche Cayenne models are uncompromisingly athletic. The new Porsche Cayenne models introduced guests to the sportive world of Cayenne, where style and pure performance is coupled with the perfect balance of sport-utilities virtues. They are also exceptional well-rounders, with remarkable everyday practicality, on and off-road capability, comfort and occupant safety.

Priced attractively from SGD238,888 inclusive of COE, the new Porsche Cayenne models also show good momentum in terms of sales and customers' enquiries and test-drives.

For more information on Porsche Cayenne models launch, please contact:

Ms Renee Chua
Senior Marketing Manager
Tel: 6360 2420
Email: [email protected]

Mr Teoh Cy Inn
Assistant Marketing Manager
Tel: 6360 2405
Email: [email protected]