Audi closes 2018 with around 1,812,500 automobiles sold
16 Jan 2019|4,479 views
In Europe, sales fell 13.6% in the past 12 months. On the home continent, Audi had replaced almost a third of its deliveries with important model changeovers for the A1, A6, A7 and Q3 since the start of the year. In China, the Ingolstadt-based carmaker reaffirmed its position as the most successful premium brand for the 30th year in succession.
In North America, the company closed the year on a par with the level of last year (-0.9%). Around 154,550 customers worldwide chose an Audi in December, a decrease of 14.3%.
"As expected, 2018 has proven extremely challenging with the largest model and technology campaign in Audi's history - coinciding with the switch to the new WLTP test cycle," says Bram Schot, CEO and Interim Board Member for Sales and Marketing at Audi AG. "The positive feedback from our latest models demonstrates our brand's strength, while we prepare for the new challenges ahead this year."
In Europe, sales fell 13.6% in the past 12 months. On the home continent, Audi had replaced almost a third of its deliveries with important model changeovers for the A1, A6, A7 and Q3 since the start of the year. In China, the Ingolstadt-based carmaker reaffirmed its position as the most successful premium brand for the 30th year in succession.
In North America, the company closed the year on a par with the level of last year (-0.9%). Around 154,550 customers worldwide chose an Audi in December, a decrease of 14.3%.
"As expected, 2018 has proven extremely challenging with the largest model and technology campaign in Audi's history - coinciding with the switch to the new WLTP test cycle," says Bram Schot, CEO and Interim Board Member for Sales and Marketing at Audi AG. "The positive feedback from our latest models demonstrates our brand's strength, while we prepare for the new challenges ahead this year."
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