Selfridges Edition Land Rover Defender takes centre stage

A unique Land Rover Defender Works V8 is now on permanent display in the new Designer Street Room at Selfridges' flagship department store in London, having been inserted through a first-floor window and reassembled on the menswear floor.

Created as a one-off vehicle, the Selfridges Edition is based on the 400bhp Defender Works V8 70^th Edition and features a number of bespoke elements, including Bronze Green paint, a branded hood in trademark Selfridges yellow, retro-style seats with custom stitching, and unique Selfridges badging.

Having been craned into the store's first floor as a kit of parts, a team of three specialist Land Rover Classic technicians constructed the Defender in full view of the shopping public in just over four days with five Classic workers. More than 930 hours of expert craftsmanship have gone into creating this unique vehicle, which started life as a 2016 Defender 110 2.2 TDCi Pick Up at Jaguar Land Classic Works in Coventry almost five months ago.