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The Lexus LY650 is another proof point in the storied history of Lexus that explores new frontiers both inside and outside the automotive industry.

12 Sep 2018 | International News : U.S.A


Crafting amazing automobiles is something Lexus has pursued relentlessly, as evidenced by the beautiful hand-pleated door panels in the LS500 or the complex paint process, inspired by the morpho butterfly, that results in dazzling Structural Blue.

The first completed Lexus LY650 is expected to be finished in the second half of 2019 and will make its global debut late in the year
And crafting every touch point around the brand is an opportunity Lexus continues to seize.

This maritime application is another proof point in the storied history of Lexus that explores new frontiers both inside and outside the automotive industry.

Lexus continually evaluates what constitutes a luxury experience and has, as a result, ventured into the worlds of culinary, design, film, and more as alternative opportunities to interact with the brand.

Driven by Lexus International President, Yoshihiro Sawa's vision of Lexus as a brand that, 'explores new ways to deliver innovative and amazing experiences for our guests', Lexus has partnered with some of the world's finest purveyors of experience to further celebrate the phrase, Experience Amazing.
 
And now, Lexus returns to the water with its next expression of a Lexus yacht in the form of the LY650.  Bearing the most contemporary expression of Lexus design language, L-finesse, applied beyond the world of automobiles, the production LY650 picks up where the stunning Lexus Sport Yacht Concept left off.

Several of the most attractive features from the 12.8m concept have made their way onto the LY650. Measuring 19.8m in overall length with a 5.8m beam, the newest Lexus yacht has a distinguished style found in the strong, pronounced bow, curved deck accents and accentuated aft hips. Viewed from the profile, the elegant rise and fall of the yacht's distinctly Lexus roofline flows into rising, broad hips of the rear section.
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