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With this investment, Audi plans to strengthen itself for the upcoming transformation to a provider of networked and sustainable premium mobility.

04 Dec 2020 | International News : Germany



With its investment planning for the next five years, Audi AG is pushing ahead its transformation to a provider of networked and sustainable premium mobility. With a total amount of approximately $56.7 billion, investments remain at a high level, especially for future vehicle projects, in spite of a difficult business environment.

Some $27.5 billion, amounting to half of the investment sum, is allocated to future technologies alone. Like the Volkswagen Group as a whole, Audi is reinforcing investments in electromobility. The premium manufacturer has earmarked approximately $24.3 billion for this and the future topic of hybridisation, thus underlining the key importance of its electro-roadmap.

By 2025, Audi will expand its e-portfolio to about 30 models, of which approximately 20 will be powered entirely by batteries
The necessary financial scope is created by synergies in the Volkswagen Group - in both the e-platform strategy and in software development. Improvements in fixed costs, a leaner product portfolio, and savings in non-vehicle investments further contribute to the financial solidity of the Audi brand.

The total sum of development costs takes account of comprehensive synergies in the Group. For example, the development and implementation of the electric platforms takes place across the brands. Here Audi is developing together with Porsche the premium platform electric (PPE).

At the same time, Audi uses the Group technology of the modular electrification platform (MEB). On the basis of the investment planning, upfront expenditure in the years 2021 to 2025 focuses on the uncompromising implementation of Roadmap E, with a large-scale product offensive for fully and partly electric models.

Audi's investments are to enhance its forward-looking themes of electrification, hybrid technology and digitalisation
For electrification alone, a sum of approximately $18.2 billion - more than 40% of the total expenditure - is foreseen in the context of the planning round. Specifically, some $16.2 billion is to be devoted to electromobility and $8.1 billion to hybridisation. By 2025 Audi AG will expand its e-portfolio to about 30 models, of which approximately 20 will be powered entirely by electric batteries.

In digitalisation, too, Audi benefits from cooperation in the Group, and will now exploit this competitive advantage even more efficiently. In software development, Audi CEO Markus Duesmann is now taking over as chairman at the Car.Software-Organisation, which combines and extends the knowhow of the brands.

In this way, Audi's own software unit is creating a unified operating system with basic functions for all vehicles of the Group. The tasks of the Car.Software-Organisation also include further development of functions for automated driving.

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