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The translator helps car buyers understand confusing terminology by using personal experiences and anecdotes to bring them to life.

06 Dec 2021 | International News : U.K.



Can't tell your full hybrids and mild-hybrids apart? Not sure what all the different charging times mean? You're not alone.

New research from Honda Motor Europe has revealed a knowledge gap for petrol and diesel drivers when it comes to electrified vehicles. Data collected from 5,000 current drivers of petrol and diesel cars across Europe shows that nearly two-thirds of drivers find researching hybrid and electric vehicles too confusing, due to technical jargon, no user experience or relatable real-life examples, and vague terms and phrases.

The e:Technology translator does more than explain technocal jargon, it also offers up personal experiences from current owners
Thankfully, there's now a new e:Technology Translator, which you can access here. Created by Honda, the online tool provides simple translations of commonly used hybrid and electric vehicle phrases and technologies.

The translator was created with the help of current Honda Electric Vehicle (EV) and hybrid owners to help car buyers understand the benefits of choosing an electrified vehicle, translating the confusing electrified terminology by using personal experiences and anecdotes to bring it to life.

And beyond just explaining the difference between parallel, mild and self-charging hybrids or getting into the detail on slow, fast and rapid charging, the e:Technology Translator also dispels common myths around hybrids and EVs.

The two-motor e:HEV technology in models such as the Honda Jazz puts the firm on target to electrify all its European mainstream models by 2022
For example, more than a quarter of those surveyed do not believe that the range of an EV would be suitable for their day-to-day needs, while nearly a fifth of petrol and diesel drivers believe that EVs require more maintenance than their current car.

Honda's expanding lineup of battery electric and hybrid vehicles are already disproving many of these misconceptions, with each delivering a compelling blend of efficiency and responsive performance, as well as exceptional interior space and versatility.

The brand's advanced two-motor e:HEV powertrain technology is already standard in the all new HR-V, CR-V, Jazz and Jazz Crosstar. Along with the awarding-winning all-electric Honda e and the all new Civic e:HEV which will be launched next year, Honda is on target to electrify all its European mainstream models by 2022.

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