Audi Singapore is pushing on with a slew of digital-led initiatives to stay connected with and engage fans and owners, with the launch of its new Audi Online Showroom and Audi Flagship Store on LazMall.

The Audi Online Showroom carries Audi's current portfolio of models. Its highlight will be the preview of the updated Audi A5 Sportback, which carries the brand's latest design cues as well as new connectivity features. In the coming weeks, the Audi Online Showroom will also host other special previews, including new Audi Sport models - starting with the updated Audi RS4 Avant, the Audi RS5 range, the Audi RS6 Avant and, for the first time for Singapore, the mighty Audi RS7 Sportback.

For all online preview models, visitors will have the chance to register their interest to reserve their place for the cars. Consequently, they'll also be the first in the country to receive the cars if they continue to confirm their purchase.

Parallel to the Online Showroom is the Audi Flagship Store for Audi Genuine Accessories and Audi lifestyle collection products. Hosted on LazMall, the new flagship store presents a new and fun way for customers and fans to browse from over 100 exclusive merchandise items from the Audi Collection and Audi Genuine Accessories.

Those that preorder from the growing selection of exclusive Audi merchandise from now untill 1 June 2020 will get to enjoy special discounts. In addition, customers who follow the flagship store on LazMall will receive a 10% discount voucher.

Access the official Audi Flagship Store on LazMall here, or visit the Audi Online Showroom here.