McLaren Automotive is transforming its future product development by embedding true end-to-end agentic AI across the entire engineering lifecycle. The car manufacturer will be using Rescale's digital engineering platform, which is powered by NVIDIA.

This means that McLaren can now explore more design space, run complex test and simulations significantly faster, tune every component with greater precision, and reduce manual, repetitive tasks through leveraging engineering agents.

Within the Rescale environment, the platform is trained exclusively on McLaren data and utilises NVIDIA AI infrastructure, AI physics models, and agentic engineering libraries.  This creates a unified platform approach that connects McLaren CAE, systems engineering, and design into a unified AI data fabric which continuously learns and optimises.

Speaking on this, Nick Collins, Chief Executive Officer of McLaren Automotive, heralded the use of AI as a "genuine strategic transformation" for the brand.