BMW Group celebrates the opening of its first driving centre in Asia. Located at Incheon, South Korea, the new driving centre spans over 240,000 square metres, or the equivalent of 33 soccer fields.
The driving centre is also the first one worldwide to feature both a driving track and a dedicated brand experience.
The new compound will host a 2.6-kilometre closed circuit track, where participants will get hands-on driving experience in various conditions, such as high speed driving, emergency and off-road techniques.
The facilities will also be used for sales, customer service and product training.
The driving centre will open its doors to the public in early August.
