Bridgestone Tyre Sales Singapore Pte Ltd, a subsidiary of the world's largest tyre and rubber company, Bridgestone Corporation, held its annual Memorandum of Understanding (MOU) ceremony at the Sofitel Singapore Resort & Spa on 3rd December 2016. The MOU ceremony is held annually to signify the solid partnership between Bridgestone and its key channel dealers.
Each of the 31 dealers who attended were presented with a Certificate of Authorised Dealer before being treated to a feast of oriental and international delicacies. Bridgestone's family channel partnership has grown exponentially since 2004 and the MOU aims to expand the company's authorised dealer coverage across the island, which in turn increases customer convenience.
Speaking at the event, Mr. Michael Tan, Managing Director of Bridgestone Tyre Sales Singapore, thanked Bridgestone's dealers for their continued support and updated them on the company's recent activities, as well as its plans for the future. Bridgestone also introduced its newly appointed Heads of Departments to the dealers, who spoke about their goals for the new year.