Taking centre stage at the Marvel booth, the Hyundai Kona Iron Man Edition features both exterior and interior design elements that closely resemble and give a nod to the dynamic Iron Man suit.


The Kona Iron Man Edition will be available to customers via a limited global production run. Production is scheduled to begin in December, with the first units available in the first quarter of 2019.

On the outside, the Kona Iron Man Edition has a unique front lighting signature, including a custom daytime running light form that closely resembles the face mask and eye shape of the Iron Man suit. This shape is immediately recognisable and is one of the key design inspirations for Kona.

Besides the front fascia design and unique lighting signature, other Stark-like flourishes include an Iron Man mask motif on the roof, a unique V-shaped hood garnish, front bonnet Iron Man mask badging, Stark Industries lower fascia and rear door decals, Iron Man-engraved headlamp internal surfaces, custom 18-inch alloy wheels with Iron Man mask centre caps, an Iron Man engraving for the D-pillars, and a dark chrome front grille.

The exterior colour is an exclusive Iron Man red with matte gray.

Inside, Tony Stark's signature adorns the instrument panel alongside a unique Iron Man shift lever knob, a special head-up display and centre stack featuring Iron Man visual graphics, and a custom seat design.