Aston Martin Lagonda has announced a partnership with Yas Marina Circuit that will see the venue become the official 'home' of the British marque in the Middle East. The partnership was formalised by Dr. Andy Palmer, Aston Martin Lagonda President and Group Chief Executive Officer and Al Tareq Al Ameri, Chief Executive Officer Yas Marina Circuit prior to qualifying for the Grand Prix on Saturday 24 November 2018.
The newly established Middle East, North Africa and Turkey (MENAT) team, headed by regional President Dan Balmer, will be based at Yas Marina Circuit owner's - Abu Dhabi Motorsports Management - headquarters.
"The region is extremely important to Aston Martin and this new partnership reflects this. I'm particularly proud that we are establishing our new regional office at Yas Marina Circuit, allowing us to continue our ongoing investment in people and the expansion of the brand in the Middle East," said Dan Balmer.
Aston Martin's 105-year history is steeped in competitive motorsport and this latest partnership with one of the most iconic F1 circuits in the world, reinforces that commitment. Aston Martin currently competes at the top-level of motorsport with Aston Martin Red Bull racing in Formula One and Aston Martin Racing in the World Endurance Championship (FIA WEC).
Speaking of the partnership, Al Tareq Al Ameri said, "We are extremely proud to be opening our doors to Aston Martin and very much look forward to a long and fruitful partnership. We welcome them to our motorsport family on a more official level now - with its Regional office based at the Circuit and also with the integration of six new Vantage GT4s within our racing fleet."
Recently unveiled in the summer, the new generation of Aston Martin Vantage GT4 race cars will be delivered to Yas Marina Circuit in 2019 and are based on the critically-acclaimed next generation Vantage road car and the World Endurance Championship challenger, the Vantage GTE which took its maiden win in China earlier in the month.
