Seat is adding more character to its urban vehicles, the Seat Ibiza and Seat Arona, with a design and technological update for both models to make them an even more compelling offering in their segments.

The Seat Ibiza is an icon of the brand's success. Since its introduction in 1984, the small hatchback has established itself as the most successful vehicle to ever roll off Seat’s production line. The latest model, will receive an evolved design and a significant technological upgrade in order to continue this award-winning recipe.

It is joined by the enhanced Seat Arona urban SUV, which is set to get a more robust exterior aesthetic along with greater off-road character and new safety technology.

The upgrades to both models will increase the functionality of the digital eco-system as well as uplift perceived quality in the cabin.