Mercedes-AMG has inaugurated the new AMG Customer Delivery Centre in Affalterbach, with the handover of the first new vehicles to customers.

The delivery hall, which covers more than 700sqm, has been completely redesigned, and its interior design also reflects the Performance Luxury claim of the AMG brand. Among other things, the special mastic asphalt flooring, the reduced interior with high-quality materials and the characteristic AMG colours contribute to this.

Two experience areas with a total of five delivery bays are available for the vehicle handover. Customers can decide for themselves how they want their handover day to proceed: A meal in the AMG Private Lounge, exploring the latest models in the AMG Showroom, or even a look behind the scenes at the AMG engine factory as part of a tour are all part of the extensive arrangements available.

The special AMG brand experience and contact with its fans and customers is also being expanded internationally by Mercedes-AMG. For example, in addition to the approximately 600 AMG Performance Centres and the first AMG Experience Centre directly at the Zhejiang International Circuit in China, the worldwide sales network now also includes six AMG Brand Centres which go far beyond a conventional showroom concept. The most recent of these was opened in Seoul, South Korea at the beginning of September. The other AMG Brand Centres are located in Gdansk, Poland, Beijing and Shanghai, China, Sydney, Australia, and Tokyo, Japan.