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Lamborghini has announced that it will auction the last Lamborghini Aventador LP 780-4 Ultimae Coupe - the firm's last non-electrified vehicle ever produced - with a one of one NFT, made in collaboration with contemporary Artists Krista Kim and Steve Aoki.

The Lamborghini 'Ultimate' drop is the world's first supercar 1:1 NFT, marking the end of a successful era for Lamborghini and moving the raging bull forward into the digital era.

The lucky collector that wins the auction will be part of the brand's iconic legacy and will have access to VIP utilities, which include exclusive virtual previews of future limited edition Lamborghini models, a private tour of the Museo Lamborghini, and a virtual Meet and Greet with Steve Aoki and Krista Kim, plus other VIP benefits. Only one collector will own the ultimate 1:1 NFT Lamborghini collectible that can be shared across generations to come.

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