BMW of North America has debuted the first of two new 30-second spots featuring a talented roster of U.S.A Major League Baseball all-stars alongside the new plug-in hybrid BMW XM.
The new creative, developed in partnership with the Home Team Sports division of Playfly Sports, sees Los Angeles Dodgers Pitcher Walker Buehler, Minnesota Twins Center Fielder Byron Buxton, New York Yankees Pitcher Nestor Cortes Jr., and Atlanta Braves Second Baseman Ozzie Albies all left 'speechless' after taking a test drive in the most powerful - and boldest - BMW production vehicle built to date.
The creative will be featured throughout Major League Baseball game broadcasts airing on all U.S.A regional sports networks. A second 30-second commercial featuring the same four players will be added into the rotation in the coming weeks.
