Would you let your car itself drive itself off-road? Jeep thinks that AI and autonomous driving could make the lives of its customers better in the future.
Jeep has unveiled concepts which range from an enhanced Jeep Wrangler Magneto to a Grand Wagoneer that has been turned into a mobile loft at Moab.
The ad spot has been designed to highlight just how close to nature you can get in the the firm's new plug-in hybrid off-roaders.
The High Altitude Package adds premium touches including gloss black wheels and gloss black accents onto the Grand Cherokee 4xe.
The Jeep Grand Cherokee 4xe marks a major milestone in the American automaker's journey towards 'Zero Emission, 100% Freedom'.