Renault launches comprehensive motorsport programme
05 Feb 2016|884 views
Groupe Renault Chairman and CEO Carlos Ghosn has revealed Renault's complete motorsport, with Renault Sport managed by two entities: Renault Sport Racing and Renault Sport Cars.
Renault Sport Racing will encompass all Renault's motorsport activities, including Renault Sport Formula One Team, Renault e.dams, Formula Renault 2.0, Renault Sport R.S.01 Trophy, plus further customer racing and rallying programmes.
Renault Sport Cars, an evolution of Renault Sport Technologies, will manage the development and commercialisation of the Renault Sport car portfolio. Renault Sport will develop its international footprint, brand appeal and portfolio growth with increased R&D investment.
The new structure will be used for two primary functions. Initially, it aims to promote the Renault Sport brand to a wider audience primarily using the Renault Sport F1 Team and the global audience of Formula One. Secondly, it will use Formula E and racing activities such as the Clio Cup to showcase the image and design of other aspects of the Renault range such as electric vehicles. Renault Sport Racing and Renault Sport Cars will work hand in hand to maximise technical and commercial synergies from track to road.
Groupe Renault Chairman and CEO Carlos Ghosn has revealed Renault's complete motorsport, with Renault Sport managed by two entities: Renault Sport Racing and Renault Sport Cars.
Renault Sport Racing will encompass all Renault's motorsport activities, including Renault Sport Formula One Team, Renault e.dams, Formula Renault 2.0, Renault Sport R.S.01 Trophy, plus further customer racing and rallying programmes.
Renault Sport Cars, an evolution of Renault Sport Technologies, will manage the development and commercialisation of the Renault Sport car portfolio. Renault Sport will develop its international footprint, brand appeal and portfolio growth with increased R&D investment.
The new structure will be used for two primary functions. Initially, it aims to promote the Renault Sport brand to a wider audience primarily using the Renault Sport F1 Team and the global audience of Formula One. Secondly, it will use Formula E and racing activities such as the Clio Cup to showcase the image and design of other aspects of the Renault range such as electric vehicles. Renault Sport Racing and Renault Sport Cars will work hand in hand to maximise technical and commercial synergies from track to road.
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