All new BMW 3 Series celebrates world premiere in Paris
03 Oct 2018|4,026 views
The BMW 3 Series has epitomised the concept of sporty driving pleasure in the global premium mid-size class for more than 40 years. Exuding dynamic design, agile handling, exceptional efficiency and innovative equipment features, it takes the signature characteristics of a BMW and turns the volume up several notches.


This latest edition of the car sees BMW building in particular on the sporting tradition of the 3 Series, whose exploits in race competition have earned it so much extra dynamic credibility. The seventh generation of the sports sedan moves the game on once again in its segment in terms of driving dynamics, premium quality and innovation.
BMW's new design language showcases its modern and dynamic character with precisely drawn lines and strikingly contoured surfaces. It is 76mm longer than its predecessor (at 4,709mm), 16mm wider (1,827mm) and just 1mm taller (1,442mm). The car's 41mm longer wheelbase (2,851mm) and increased track widths (front + 43mm, rear +21 mm), meanwhile, have a direct and positive influence on its poise and agility.
The large BMW kidney grille and the head lights leading off it are dominant themes of the front end of the car. Their familiar two-way split is emphasised by an eye-catching notch in the front apron that rises up into the head light contour.
Full-LED head lights come as standard, while the LED head lights with extended features and Adaptive LED head lights with BMW Laserlight (with a range of around 530m) are available as an option.
The brand's new design language also brings a clear arrangement of surfaces to the interior. This accentuates the spaciousness of the cabin and, together with the cockpit's focus on the driver, enhances their concentration on the road.
At the same time, the new screen grouping of Control Display (BMW Operating System 7.0) and instrument cluster (BMW Live Cockpit), the tall centre console and the coordinated design of the light, modern instrument panel and door panel trim create an all-round feeling of space and a sporting aura.
Five powerful and efficient engines will be available from the start of sales. The lineup comprises a pair of four-cylinder petrol engines with 181bhp in the BMW 320i and 254bhp in the BMW 330i, plus two four-cylinder diesels with 147bhp in the BMW 318d and 187bhp in the BMW 320d. A 261bhp six-cylinder in-line diesel engine powers the BMW 330d.
Also available from launch is intelligent all-wheel drive in the BMW 320d xDrive.
When developing its body structure and chassis technology, a number of clear priorities were set: Enhanced driving dynamics, agile handling characteristics, high-precision steering and superior braking performance. Overall, the new 3 Series weighs up to 55kg less than the corresponding predecessor model, depending on the model variant and equipment fitted.
It also has a low centre of gravity and 50:50 weight distribution, while the stiffness of the body structure and suspension mountings have been significantly increased. The standard-fitted suspension and optional M Sport suspension both include lift-related dampers, which are making their debut in a BMW model. They make a major contribution to the balance between sportiness and comfort - unmatched by any rival - which defines its character.
Continuously variable control allows them to adjust the damper firmness progressively according to changing spring travel, which reduces body movement perceptibly when evening out vibrations caused by bumpy road surfaces and dynamic cornering.
The new 3 Series also uses a significantly expanded selection of innovative assistance systems to take a leading role on the road to automated driving. Standard equipment includes Lane Departure Warning, plus Collision and Pedestrian Warning with City Braking function, the latest version of which also alerts the driver when a cyclist is detected.
Options include Active Cruise Control with Stop & Go function and the Driving Assistant with Lane Change Warning, Rear Collision Prevention and CrossTraffic Alert.
Need a closer look of that unrivalled balace between sportiness and comfort? Why not watch us put the car through its paces in this video review?
The BMW 3 Series has epitomised the concept of sporty driving pleasure in the global premium mid-size class for more than 40 years. Exuding dynamic design, agile handling, exceptional efficiency and innovative equipment features, it takes the signature characteristics of a BMW and turns the volume up several notches.


This latest edition of the car sees BMW building in particular on the sporting tradition of the 3 Series, whose exploits in race competition have earned it so much extra dynamic credibility. The seventh generation of the sports sedan moves the game on once again in its segment in terms of driving dynamics, premium quality and innovation.
BMW's new design language showcases its modern and dynamic character with precisely drawn lines and strikingly contoured surfaces. It is 76mm longer than its predecessor (at 4,709mm), 16mm wider (1,827mm) and just 1mm taller (1,442mm). The car's 41mm longer wheelbase (2,851mm) and increased track widths (front + 43mm, rear +21 mm), meanwhile, have a direct and positive influence on its poise and agility.
The large BMW kidney grille and the head lights leading off it are dominant themes of the front end of the car. Their familiar two-way split is emphasised by an eye-catching notch in the front apron that rises up into the head light contour.
Full-LED head lights come as standard, while the LED head lights with extended features and Adaptive LED head lights with BMW Laserlight (with a range of around 530m) are available as an option.
The brand's new design language also brings a clear arrangement of surfaces to the interior. This accentuates the spaciousness of the cabin and, together with the cockpit's focus on the driver, enhances their concentration on the road.
At the same time, the new screen grouping of Control Display (BMW Operating System 7.0) and instrument cluster (BMW Live Cockpit), the tall centre console and the coordinated design of the light, modern instrument panel and door panel trim create an all-round feeling of space and a sporting aura.
Five powerful and efficient engines will be available from the start of sales. The lineup comprises a pair of four-cylinder petrol engines with 181bhp in the BMW 320i and 254bhp in the BMW 330i, plus two four-cylinder diesels with 147bhp in the BMW 318d and 187bhp in the BMW 320d. A 261bhp six-cylinder in-line diesel engine powers the BMW 330d.
Also available from launch is intelligent all-wheel drive in the BMW 320d xDrive.
When developing its body structure and chassis technology, a number of clear priorities were set: Enhanced driving dynamics, agile handling characteristics, high-precision steering and superior braking performance. Overall, the new 3 Series weighs up to 55kg less than the corresponding predecessor model, depending on the model variant and equipment fitted.
It also has a low centre of gravity and 50:50 weight distribution, while the stiffness of the body structure and suspension mountings have been significantly increased. The standard-fitted suspension and optional M Sport suspension both include lift-related dampers, which are making their debut in a BMW model. They make a major contribution to the balance between sportiness and comfort - unmatched by any rival - which defines its character.
Continuously variable control allows them to adjust the damper firmness progressively according to changing spring travel, which reduces body movement perceptibly when evening out vibrations caused by bumpy road surfaces and dynamic cornering.
The new 3 Series also uses a significantly expanded selection of innovative assistance systems to take a leading role on the road to automated driving. Standard equipment includes Lane Departure Warning, plus Collision and Pedestrian Warning with City Braking function, the latest version of which also alerts the driver when a cyclist is detected.
Options include Active Cruise Control with Stop & Go function and the Driving Assistant with Lane Change Warning, Rear Collision Prevention and CrossTraffic Alert.
Need a closer look of that unrivalled balace between sportiness and comfort? Why not watch us put the car through its paces in this video review?
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