MINI to celebrate first ever U.S.A National Day of Motoring

MINI U.S.A is ready to celebrate the first ever National Day of Motoring, as more than 4,000 MINI owners will rally in their local communities as part of MINI Together, a nationwide MINI owners rally.

MINI Together will take place on 24 July 2021, which also marks the first official National Day of Motoring.  MINI owners will start their self-curated motoring adventures at more than 100 MINI dealerships across the U.S.A.

Through the nationwide network of more than 100 participating MINI dealerships, MINI Together rally participants will check in and start the scavenger hunt-based game experience using a specially developed app. Drivers will complete smile-inducing tasks such as 'get lost and have fun doing it'. At the end of the day, the community will come back together for a virtual evening event hosted by Mike Peyton, Vice President and Chief Motorer of MINI U.S.A.

Earlier this year, MINI U.S.A officially declared 24 July as National Day of Motoring via the National Day Archives. Going forward, National Day of Motoring will be designated as a day for anyone, regardless of the car they drive, to celebrate the American road trip and to encourage people to get out and enjoy the open road.