2023 Jaguar I-PACE pictured above.
Jaguar Land Rover has announced that it will be launching a new, all-electric Jaguar grand tourer come 2024.
More details of this new all-electric four-door will come only later in 2023, however, Jaguar has already stated that it will deliver a power output that will exceed any previous Jaguar, while offering a range of 700km. The car is additionally set to sit atop its own Jaguar Electrified Architecture.
The upcoming Jaguar grand tourer will sit atop its own Jaguar Electrified Architecture and offer a range of 700km The company's move to electrification will be aided further with the launch of a luxury all-electric Range Rover, for which Jaguar Land Rover will begin accepting orders from later in 2023. This new model will be built at the firm's Halewood plant in the U.K., which is set to become an all-electric production facility.
But Land Rover is also set to see some major changes. Jaguar Land Rover states that it plans to move to a House of Brands approach which will see it amplifying the unique character of the Range Rover, Defender, Discovery and Jaguar brands respectively. As part of this move, Jaguar Land Rover will additionally be rebranding itself simply to JLR.
This move, it states, comes as the next step of its Reimagine strategy, although what this entails exactly for each of the four identified nameplates, remains to be seen.
Jaguar Land Rover's Halewood facility will become the firm's first all-electric car plant Jaguar Land Rover is also set to transition its next generation Electrified Modular Architecture into a pure-electric platform.
The company's Engine Manufacturing Centre in Wolverhampton, U.K., which currently produces the Ingenium family of combustion engine, will transition to producing electric drive units and battery packs for Jaguar Land Rover's next generation vehicles.
It will be additionally be renamed the Electric Propulsion Manufacturing Centre to reflect the move.
In spite of these changes, the firm has additionally announced that it plans to retain its current Modular Longitudinal Architecture on which the Range Rover and Range Rover Sport are built. These models will continue to offer a variety of propulsion options, in order to give the Jaguar Land Rover the flexibility to adapt its vehicle lineup to markets that are not moving as quickly towards electrification.
Jaguar Land Rover has announced that it will be launching a new, all-electric Jaguar grand tourer come 2024.
More details of this new all-electric four-door will come only later in 2023, however, Jaguar has already stated that it will deliver a power output that will exceed any previous Jaguar, while offering a range of 700km. The car is additionally set to sit atop its own Jaguar Electrified Architecture.
But Land Rover is also set to see some major changes. Jaguar Land Rover states that it plans to move to a House of Brands approach which will see it amplifying the unique character of the Range Rover, Defender, Discovery and Jaguar brands respectively. As part of this move, Jaguar Land Rover will additionally be rebranding itself simply to JLR.
This move, it states, comes as the next step of its Reimagine strategy, although what this entails exactly for each of the four identified nameplates, remains to be seen.
The company's Engine Manufacturing Centre in Wolverhampton, U.K., which currently produces the Ingenium family of combustion engine, will transition to producing electric drive units and battery packs for Jaguar Land Rover's next generation vehicles.
It will be additionally be renamed the Electric Propulsion Manufacturing Centre to reflect the move.
In spite of these changes, the firm has additionally announced that it plans to retain its current Modular Longitudinal Architecture on which the Range Rover and Range Rover Sport are built. These models will continue to offer a variety of propulsion options, in order to give the Jaguar Land Rover the flexibility to adapt its vehicle lineup to markets that are not moving as quickly towards electrification.
