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12 branding articles

  • Lotus reveals branding for its 75th anniversary

    Lotus reveals branding for its 75th anniversary

    Lotus will be celebrating its 75th anniversary in 2023, and has revealed a new, striking branding for the special occasion.

    Lotus News
  • Audi has introduced a new, more premium-looking logo

    Audi has introduced a new, more premium-looking logo

    Audi claims that its new badge, which is more two-dimensional in nature, exudes a more modern and pure character that is in line with the brand's philosophy.

    Audi News
  • Hyundai continues to rise in brand rankings

    Hyundai continues to rise in brand rankings

    The firm now ranks 35th overall in Interbrand's assessment, thanks to its eco-friendly, future-oriented focus on electrification and smart mobility solutions.

    Hyundai News
  • Audi re-orientates its branding strategy via a new campaign

    Audi re-orientates its branding strategy via a new campaign

    Audi is redefining its brand identity for a new sustainable age with a new global brand campaign under the slogan 'Future is an Attitude'.

    Audi News
  • New brand design and logo marks new era for Volkswagen

    New brand design and logo marks new era for Volkswagen

    Intended for high flexibility and digital applications, the flat, two-dimensional design is clearer and has been reduced to its essential elements.

    Volkswagen News
  • New branding and strategy for PSA Groupe

    New branding and strategy for PSA Groupe

    PSA Peugeot Citroen has unveiled its new brand name - PSA Groupe - as well as its new 'Push to Pass' strategy that opens a new chapter in the brand's history.

    Peugeot News
  • Cycle & Carriage launches a 360-degree aftersales branding campaign

    Cycle & Carriage launches a 360-degree aftersales branding campaign

    Cycle & Carriage has launched a 360-degree aftersales branding campaign, covering a multitude of platforms: print, radio, digital, content and social media.

    Other News
  • Kia enhances emotional interaction with customers with sonic branding

    Kia enhances emotional interaction with customers with sonic branding

    Kia has become the only maker in the automotive industry to fully integrate sonic branding inside and outside its vehicles.

    Kia News
  • Caterham unveils bold new group rebrand

    Caterham unveils bold new group rebrand

    Caterham unveiled a fresh new branding, designed to spearhead the Caterham Group's continuing international expansion and diversification into new sectors.

    Caterham News
  • Two Renault powered teams will don the branding of Renault's Korean brand

    Two Renault powered teams will don the branding of Renault's Korean brand

    The Caterham F1 Team and Lotus F1 Team cars will both feature Renault Samsung Motors branding during the Korean Grand Prix.

    Renault News
  • Toyota remains number one in global value

    Toyota remains number one in global value

    Branding consultancy Interbrand has placed Toyota in top spot among carmakers in its latest global value report

    Toyota News
  • Fiat to eliminate and rebrand Chrysler cars as Lancias in Europe

    Fiat to eliminate and rebrand Chrysler cars as Lancias in Europe

    Fiat has announced that it will eliminate the Chrysler brand in Europe, and rebrand future Chrysler products as Lancias in European markets

    Fiat News
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12 branding articles

  • Lotus reveals branding for its 75th anniversary

    Lotus reveals branding for its 75th anniversary

    Lotus will be celebrating its 75th anniversary in 2023, and has revealed a new, striking branding for the special occasion.

    Lotus News
  • Audi has introduced a new, more premium-looking logo

    Audi has introduced a new, more premium-looking logo

    Audi claims that its new badge, which is more two-dimensional in nature, exudes a more modern and pure character that is in line with the brand's philosophy.

    Audi News
  • Hyundai continues to rise in brand rankings

    Hyundai continues to rise in brand rankings

    The firm now ranks 35th overall in Interbrand's assessment, thanks to its eco-friendly, future-oriented focus on electrification and smart mobility solutions.

    Hyundai News
  • Audi re-orientates its branding strategy via a new campaign

    Audi re-orientates its branding strategy via a new campaign

    Audi is redefining its brand identity for a new sustainable age with a new global brand campaign under the slogan 'Future is an Attitude'.

    Audi News
  • New brand design and logo marks new era for Volkswagen

    New brand design and logo marks new era for Volkswagen

    Intended for high flexibility and digital applications, the flat, two-dimensional design is clearer and has been reduced to its essential elements.

    Volkswagen News
  • New branding and strategy for PSA Groupe

    New branding and strategy for PSA Groupe

    PSA Peugeot Citroen has unveiled its new brand name - PSA Groupe - as well as its new 'Push to Pass' strategy that opens a new chapter in the brand's history.

    Peugeot News
  • Cycle & Carriage launches a 360-degree aftersales branding campaign

    Cycle & Carriage launches a 360-degree aftersales branding campaign

    Cycle & Carriage has launched a 360-degree aftersales branding campaign, covering a multitude of platforms: print, radio, digital, content and social media.

    Other News
  • Kia enhances emotional interaction with customers with sonic branding

    Kia enhances emotional interaction with customers with sonic branding

    Kia has become the only maker in the automotive industry to fully integrate sonic branding inside and outside its vehicles.

    Kia News
  • Caterham unveils bold new group rebrand

    Caterham unveils bold new group rebrand

    Caterham unveiled a fresh new branding, designed to spearhead the Caterham Group's continuing international expansion and diversification into new sectors.

    Caterham News
  • Two Renault powered teams will don the branding of Renault's Korean brand

    Two Renault powered teams will don the branding of Renault's Korean brand

    The Caterham F1 Team and Lotus F1 Team cars will both feature Renault Samsung Motors branding during the Korean Grand Prix.

    Renault News
  • Toyota remains number one in global value

    Toyota remains number one in global value

    Branding consultancy Interbrand has placed Toyota in top spot among carmakers in its latest global value report

    Toyota News
  • Fiat to eliminate and rebrand Chrysler cars as Lancias in Europe

    Fiat to eliminate and rebrand Chrysler cars as Lancias in Europe

    Fiat has announced that it will eliminate the Chrysler brand in Europe, and rebrand future Chrysler products as Lancias in European markets

    Fiat News
Newsletter

Be Notified On The Latest News