The brand experience centre, which has seen 675,000 visits since it opened, held a 10-hour long series of performances to mark the occasion.
A total of 214,900 people visited Casa Seat in 2023 to enjoy its cultural events as well as model showcases.
After collecting more than 270,000 configurations of the car via Metahype, Cupra has finally revealed the final design of the DarkRebel.
The Cupra DarkRebel is now set to make its debut at IAA Mobility, after having its design influenced by user configurations via Metahype.
Cupra states that the 270,000 configurations of its DarkRebel generated via its Hyper Configurator will now influence the concept's physical design.
Cupra's own space in the metaverse already allows users to get to know the brand's lineup, interact with others, take part in races or listen to new music.
The Cupra DarkRebel is being presented in the metaverse, where users will be able to see the car in a variety of colours and backgrounds.