The MINI has never exactly been camera-shy, but now the brand's latest models can get themselves on camera easier than ever before.

MINI is the first car brand whose operating system can be used to control GoPro cameras.

This makes it possible to start shooting video with a camera mounted on or inside the car while travelling. The functionality is intuitive, convenient and, most important of all, safe. Apple iPhone owners can download the new MINI Connected App free of charge from the Apple App Store from June 2014.

Thanks to the new GoPro MINI Connected ready App, camera functions can be operated via the high-resolution colour display on the central area of the dashboard and the MINI Joystick or MINI Touch Controller in the centre console, requiring minimum distraction.

The car must be fitted with the MINI Visual Boost Radio and MINI Connected or the MINI Connected XL package. The integration of the App inside the vehicle's operating system is handled through the customer's Apple iPhone, while a WLAN connection is maintained between the GoPro camera and iPhone.

There is a choice of video and single-image shots as well as a photo series mode with short or long interval options. Special modes are also available to optimise image quality in various driving situations such as night time or cornering. The camera can also be switched on and off using the MINI's centre console, and the charge state of the camera battery and remaining recording capacity can also be displayed on screen. When the car is not moving, a preview image can be displayed which shows the camera's perspective.