The Audi R8 LMS Cup has announced its list of official partners ahead of the sprint race series' sixth season. Following the announcement of Pirelli as the Cup's official tyre partner in January, TEDA, Castrol, PPTV, sportauto and China Television Service have been confirmed as the other official partners. The Audi R8 LMS Cup reaches an audience of millions through its extensive media activities.
In 2016, the Cup's television highlights show was watched by over 65 million on leading Asian stations such as Fox Sports and Star Sports, and Chinese stations such as Guangzhou TV. The Cup's international and Chinese social media platforms have over 400,000 followers with the social media coverage generating over 16 million impressions. The official partner logos will be displayed on all cars participating in the Audi R8 LMS Cup, including the official Cup car livery, which has also been launched.
The Team Audi R8 LMS Cup car livery makes its track debut at the first race of Blancpain GT Series Asia on 8th and 9th April at the Sepang International Circuit, with Alex Yoong and Alex Au at the wheel. Yoong will also pilot the car in the full season of the Audi R8 LMS Cup. The Audi R8 LMS Cup's sixth season kicks off on 6th and 7th May at the Sepang International Circuit, Malaysia.
