Kia Motors has unveiled the 2017 Kia Optima Hybrid (HEV) at the Chicago Auto Show. The Optima HEV enjoys the same full redesign as the conventional gas-powered model, the all new fourth generation Optima saloon. The new hybrid powertrain targets a 10 percent improvement in fuel economy over the outgoing model. The enhanced HEV blends modern styling and a premium driving experience with an even more intense focus on efficiency and is being introduced under the Kia Motors EcoDynamics environmentally-friendly sub-brand.

The Optima Hybrid replaces the previous generation's 2.4-litre engine with an efficient and compact 2.0-litre GDI four-cylinder, coupled with a hybrid starter generator and tied to an upgraded, smooth-shifting six-speed transmission. A 51bhp electric motor and clutch replace the traditional torque converter to provide strong off-the-line acceleration and power assistance to the engine when necessary. Total combined output for the Optima Hybrid is estimated at a robust 193bhp. 

All new Eco-DAS[i] (Driver Assistance System) features Kia's first application of Coasting Guide. This feature aims at maximising fuel economy by essentially coaching the driver on when to coast and brake.