It feels most at home on winding roads and circuits - the new Chiron Pur Sport. The extreme hyper sports car will also soon be seen in numerous European cities.

The most agile Bugatti is currently touring through some of the most beautiful places its home continent has to offer. After its first stop in Paris, customers had the opportunity to take a look at the Pur Sport at the official Bugatti showroom in London.

After a spectacular start in his home country, the exclusive European Roadshow leads the most uncompromising Chiron to the capital of Great Britain. There were also no compromises made regarding the preparation of the Bugatti London showroom.

The exclusive dealership partner H.R. Owen equipped the premises with the unmistakable Bugatti signature, in order to offer the Chiron Pur Sport a worthy stage.

In the middle of the Mayfair, the showroom is lit up in the brand's emblematic colour blue, a symbol of its French identity. It allows customers to dive into the Bugatti universe and admire the newest member of the Chiron family. Aligned for optimal agility, the Chiron Pur Sport pushes the boundaries of what is technically possible in the area of cornering dynamics. Far-reaching technical changes, a shorter gear ratio, completely new tyres and innovative aerodynamics make it the most extreme Bugatti ever. Limited to 60 units, production at the headquarters in Molsheim, France, will start in the second half of 2020.