The first shipment of Polestar 2 customer vehicles has arrived in Europe, at the Zeebrugge Port in Belgium.

The first customer vehicles are destined for Sweden and Norway with estimated delivery in August, while vehicles for customers in Belgium, Germany, the Netherlands and the U.K. are following closely behind as delivery ramps up to meet customer demand.

Despite being digital-first, the brand is also looking to change the face of automotive retail, rolling out physical Polestar Spaces across launch markets this summer.

Staffed by non-commissioned Polestar Specialists, Spaces will be where customers can test drive Polestar 2. Test drives can be booked online or in person, and may also be conducted from home or at a number of test drive events to be held in the future.

The vehicles that have just landed in Zeebrugge will be transported by road to a central hub in Belgium for a final preparation process and check procedure before heading onwards to their destination markets.