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13 Jun 2017 | Local News : Singapore

Last weekend, Mercedes-Benz showed partygoers 'the best or nothing' experience with an exclusive party like no other at Ultra Singapore 2017.


Mercedes-Benz stayed true to its brand promise of delivering 'the best or nothing' at Ultra Singapore 2017. As a premium partner of the highly acclaimed electronic dance music festival back in Singapore for its second year, Mercedes-Benz delivered an exclusive party experience like no other.

The unobstructed view of the Ultra Main Stage from the Mercedes-Benz Suite
Situated at the heart of Ultra park with unparalleled views of the Ultra Main Stage, the two-storey Mercedes-Benz Suite hosted more than 1,500 fans, customers, and partners from across the region over the two-day festival. Guests soaked in the atmospheric melodies and beats, spectacular pyrotechnics and stunning LED displays within the luxury and comfort of the suite.

Mercedes-Benz pampered guests with its dedicated full service bars, plush lounge seating, free popsicle tasting that boasted five different eclectic flavours such as Mojito Lime and Lychee Beer, while providing convenient respite from the tropical heat.

"We are excited to renew our collaboration with Ultra Singapore this year as part of our efforts to support the next generation and their unique passions," said Mr. Wolfgang Huppenbauer, President and CEO of Mercedes-Benz Singapore. "The same way music inspires the freedom of expression, we hope to encourage today's millennials to redefine traditions as they chart out their individual pathways in life."

Within the suite, partygoers got up close with car displays featuring the sporty Mercedes-AMG GT S and the redesigned GLA - Mercedes-Benz's flagship compact sport utility vehicle set to be introduced later this year. An interactive bullet time, freeze-motion photo booth further allowed them to capture their best moments with friends, and relive their unforgettable experiences thereafter. Guests could also keep abreast of the latest chatter and happenings online with the Mercedes-Benz social wall, which beamed up live feeds and posts.
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