BMW to partner Shell in DTM, USCC and at Nurburgring
20 Feb 2015|2,377 views
This year, BMW will have a new 'brother-in-arms' when it takes part in the DTM (German Touring Car Masters), the United SportsCar Championship (USCC) and the 24 Hours Nurburgring Nordschleife race. Oil and gas giant Shell will join the Bavarian automaker as its new Premium Technology Partner.
From 2015, Shell is also the only 'recommended supplier of genuine BMW engine oil' and BMW's only recommended oil supplier for aftermarket engine oils. This exclusive cooperation is now being extended to the racetrack, where the teams will race on Shell Helix Ultra and Pennzoil Platinum engine oils. All these engine oils are made from natural gas which enables them to deliver enhanced engine protection and performance for both BMW road and race cars.
To boast a stronger identity, the Shell Helix Ultra logo will appear on all eight BMW M4 DTMs race cars, as well as on the team apparel and drivers' helmets and overalls. The Shell BMW M4 DTM race car will also bear the company's striking red and yellow design.
BMW Motorsport engineers will also work alongside Shell scientists to develop high-performance oils for use in BMW Motorsport race cars. This development will be on-going during testing and the course of each respective race season. It will focus on sequential improvements of performance factors such as reducing friction and wear.
This year, BMW will have a new 'brother-in-arms' when it takes part in the DTM (German Touring Car Masters), the United SportsCar Championship (USCC) and the 24 Hours Nurburgring Nordschleife race. Oil and gas giant Shell will join the Bavarian automaker as its new Premium Technology Partner.
From 2015, Shell is also the only 'recommended supplier of genuine BMW engine oil' and BMW's only recommended oil supplier for aftermarket engine oils. This exclusive cooperation is now being extended to the racetrack, where the teams will race on Shell Helix Ultra and Pennzoil Platinum engine oils. All these engine oils are made from natural gas which enables them to deliver enhanced engine protection and performance for both BMW road and race cars.
To boast a stronger identity, the Shell Helix Ultra logo will appear on all eight BMW M4 DTMs race cars, as well as on the team apparel and drivers' helmets and overalls. The Shell BMW M4 DTM race car will also bear the company's striking red and yellow design.
BMW Motorsport engineers will also work alongside Shell scientists to develop high-performance oils for use in BMW Motorsport race cars. This development will be on-going during testing and the course of each respective race season. It will focus on sequential improvements of performance factors such as reducing friction and wear.
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