MINI supports the Life Ball in Vienna for the 12th time

This year’s Life Ball motto – “Fight the Flames of Ignorance” – allied to the theme of “fire” promises some spectacular and breathtaking outfits and performances as the four-year cycle of the elements that began in 2008 reaches its climax.And MINI is proud to be supporting it.

20 years of the Life Ball – 12 Life Ball MINI one-off models to support the charitable cause.

Since its market launch in 2001, MINI has been a partner of the Life Ball. During this period, 11 unique vehicles have been specially designed for the event by a wide range of internationally renowned celebrities. For the 20^th anniversary of the Life Ball, MINI continues its tradition of donating a vehicle that has been creatively adapted by an international celebrity, the proceeds of which go to projects combating HIV and AIDS. The auctioning of these one-off MINI models over the last 12 years has generated proceeds of more than 500,000 euros for the charitable cause. In the previous years, these Life Ball MINI models have been created by international fashion designers, including Donatella Versace and Angela Missoni, as well as decision-makers from the fashion scene such as Mario Testino and the Blonds for Katy Perry.

This year the ranks of Life Ball MINI designers are joined by Franca Sozzani, editor of Italian VOGUE and UN Goodwill Ambassador for Fashion 4 Development. A highlight of the Life Ball 2012 will be the fashion show presented by MINI and staged VOGUE Italy. To mark the event’s 20^th anniversary, creations by former Life Ball designers will be on display alongside legendary looks. Here are some of them:

2012 – MINI designed by Franca Sozzani.

MINI Roadster by Franca Sozzani

2011 – MINI designed by DSQUARED².

MINI Hatch by Dean and Dan Caten

2010 – MINI designed by Diane von

Francisco Costa von Calvin Klein Collection.

MINI Hatch by Diane von Furstenberg

MINI Cabrio by Kenneth Cole

MINI Countryman by Francisco Costa

2009 – MINI designed by The Blonds

MINI Cabrio by The Blonds for Katy Perry

2008 – MINI designed by Agent Provocateur

MINI Clubman by Agent Provocateur / Joseph Corré

2007 – MINI designed by Testino

MINI Hatch by star photographer Mario Testino

2006 – MINI designed by Diesel.

MINI Cabrio by Renzo Rosso

2005 – MINI designed by Versace

MINI Cabrio by Donatella Versace

2004 – MINI designed by Ferré

MINI Cabrio by Gianfranco Ferré

2003 – MINI designed by Missoni

MINI Hatch by Angela Missoni

2002 – Charity MINI.

With autographs by German, Austrian and international celebrities (incl. Elton John, No Angels, Heidi Klum, Emma Sjöberg, Mavie Hörbiger)

2001 – camouflaged MINI. (Presented before its market launch)