Sebastian Vettel in global advertising campaign with Infiniti
18 Mar 2012|1,831 views
Besides Infiniti’s first global television commercial, the double world champion will be the focus of digital media, viral videos and collectible posters.The launch of the TV ad, coincides during the Monaco Grand Prix (26-27th May) and was filmed in Spain prior to the final pre-season test sessions in early March.
The collaboration builds on the relationship established between Infiniti and Vettel. Moreover Vettel was also key to the racing inspired design and development of the special 300km/h Infiniti FX Sebastian Vettel edition. It was announced at the Geneva Motor Show earlier this month to undergo a limited production run.
2012 will see more prominent Infiniti branding with the Red Bull team as both organisations are also exploring opportunities for a technical collaboration in the future.
Simon Sproule, Corporate Vice President admits Vettel is undoubtedly the biggest name within Formula 1, as he pushes Infiniti’s ‘Inspired Performance' tagline further. The collaboration also illustrates how Infiniti is maximising its partnership with Sebastian Vettel.
Having driven the range of Infiniti and help co-develop a special edition FX, Sebastian Vettel was excited shooting the advert and cannot wait to see the finished product in the coming weeks.
Besides Infiniti’s first global television commercial, the double world champion will be the focus of digital media, viral videos and collectible posters.
The launch of the TV ad, coincides during the Monaco Grand Prix (26-27th May) and was filmed in Spain prior to the final pre-season test sessions in early March.
The collaboration builds on the relationship established between Infiniti and Vettel. Moreover Vettel was also key to the racing inspired design and development of the special 300km/h Infiniti FX Sebastian Vettel edition. It was announced at the Geneva Motor Show earlier this month to undergo a limited production run.
2012 will see more prominent Infiniti branding with the Red Bull team as both organisations are also exploring opportunities for a technical collaboration in the future.
Simon Sproule, Corporate Vice President admits Vettel is undoubtedly the biggest name within Formula 1, as he pushes Infiniti’s ‘Inspired Performance' tagline further. The collaboration also illustrates how Infiniti is maximising its partnership with Sebastian Vettel.
Having driven the range of Infiniti and help co-develop a special edition FX, Sebastian Vettel was excited shooting the advert and cannot wait to see the finished product in the coming weeks.
The launch of the TV ad, coincides during the Monaco Grand Prix (26-27th May) and was filmed in Spain prior to the final pre-season test sessions in early March.
The collaboration builds on the relationship established between Infiniti and Vettel. Moreover Vettel was also key to the racing inspired design and development of the special 300km/h Infiniti FX Sebastian Vettel edition. It was announced at the Geneva Motor Show earlier this month to undergo a limited production run.
2012 will see more prominent Infiniti branding with the Red Bull team as both organisations are also exploring opportunities for a technical collaboration in the future.
Simon Sproule, Corporate Vice President admits Vettel is undoubtedly the biggest name within Formula 1, as he pushes Infiniti’s ‘Inspired Performance' tagline further. The collaboration also illustrates how Infiniti is maximising its partnership with Sebastian Vettel.
Having driven the range of Infiniti and help co-develop a special edition FX, Sebastian Vettel was excited shooting the advert and cannot wait to see the finished product in the coming weeks.
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