Audi’s new A8, sets new standards as the sportiest sedan of the luxury class

The new flagship’s generously designed interior captivates with its luxurious equipment, newly developed control system MMI and the excellent quality of its workmanship. Innovative assistance systems and full LED headlights lend even more confidence to driving.

With all this technology the new Audi A8 offers the perfect synthesis of dynamics, perfection in design, workmanship and pioneering efficiency. "The new Audi A8 is the sportiest sedan in its segment," says Rupert Stadler, Chairman of the Board of Management of AUDI AG. "It combines numerous functions in a new and intelligent way. And it’s unmatched in the stylistic elements and impression of the interior."

The new luxury sedan, which is set to arrive in Singapore in 2010, is a technical work of art. Its elegant and forceful body is an aluminum Audi Space Frame (ASF), weighing about 40 percent less than a comparable steel structure. The interior is captivating, with its new and spacious design and uncompromisingly high-quality workmanship full of attention to the smallest detail. The comfort on board is first class - from new, emotionally charged ambient lighting to the luxurious, power adjustable seats in the rear.

MMI navigation plus is networked in a novel fashion with the advanced driver assistance and safety systems. It follows the route in advance during driving and provides the data to the control units for the automatic transmission, the headlights and for the ACC stop & go function. Their enhanced intelligence enables these systems to recognise complex scenarios and to make anticipatory decisions to assist the driver. The new technologies include a night vision assist with marking of detected pedestrians, the Audi pre sense safety system as well as - in the course of 2010 - a speed limit display.

Another high-end solution on board the new A8 is the full LED headlights, which use light emitting diodes for all light functions. They give the luxury sedan an unmistakable appearance even in daylight and even more so after the fall of darkness. The revolutionary optics used in these headlights mean a departure from the tubular light modules commonly used today. The full LED headlights herald a new chapter in lighting technology.

The new A8 starts off with either of two engines, a 4.2 FSI with 273 kW (372 hp) and a 4.2 TDI, packing 258 kW (350 hp). They will be followed by a 3.0 TDI with 184 kW (250 hp). All engines afford increased power and torque - but their fuel consumption has dropped by 13 to 22 percent, thanks to intelligent and efficient technologies like the recuperation system and innovative thermal management.