BMW puts a 31-inch theatre screen into the back of a car
07 Jan 2022|275 views
BMW has unveiled the BMW Theatre Screen, an ultra-wide panorama display designed to offer those seated in the back of a car a cinema lounge-like experience.
The BMW Theatre Screen screen is extended out of the headliner on request by a sophisticated rotary movement on two articulated rails at the sides.
The 31-inch display spans almost the entirety of the car's interior horizontally, and stretches vertically from the headliner to the backrests of the front seats Once deployed, a cinema experience is delivered via a screen diagonal of 31 inches that reaches horizontally over almost the entire interior and in height from the headliner to the backrests of the front seats.
The BMW Theatre Screen can play content in a width-to-height ratio of 16:9, 21:9 or even in 32:9 format.
A high display resolution of about 8,000 x 2,000 pixels per screen column ensures a crystal clear and detailed visual experience when enjoying cinema films in ultra HD quality. The integrated Bowers and Wilkins Diamond Surround Sound System also pairs with the display to deliver an extremely high-end and multifaceted sound experience.
The inclination of the display can be adjusted via control menu of the in-car entertainment system. This ensures an ideal cinema experience with maximum comfort in every seat position.
The BMW Group is working with Amazon to offer a diverse range of in-vehicle entertainment through Fire TV, giving customers access to much of the same content already enjoyed at home, including movies and TV episodes, music, and podcasts, all while on the road. There will be a market-specific offering for customers in China.
The BMW Theatre Screen screen is extended out of the headliner on request by a sophisticated rotary movement on two articulated rails at the sides.


The BMW Theatre Screen can play content in a width-to-height ratio of 16:9, 21:9 or even in 32:9 format.
A high display resolution of about 8,000 x 2,000 pixels per screen column ensures a crystal clear and detailed visual experience when enjoying cinema films in ultra HD quality. The integrated Bowers and Wilkins Diamond Surround Sound System also pairs with the display to deliver an extremely high-end and multifaceted sound experience.
The inclination of the display can be adjusted via control menu of the in-car entertainment system. This ensures an ideal cinema experience with maximum comfort in every seat position.
The BMW Group is working with Amazon to offer a diverse range of in-vehicle entertainment through Fire TV, giving customers access to much of the same content already enjoyed at home, including movies and TV episodes, music, and podcasts, all while on the road. There will be a market-specific offering for customers in China.
BMW has unveiled the BMW Theatre Screen, an ultra-wide panorama display designed to offer those seated in the back of a car a cinema lounge-like experience.
The BMW Theatre Screen screen is extended out of the headliner on request by a sophisticated rotary movement on two articulated rails at the sides.
The 31-inch display spans almost the entirety of the car's interior horizontally, and stretches vertically from the headliner to the backrests of the front seats Once deployed, a cinema experience is delivered via a screen diagonal of 31 inches that reaches horizontally over almost the entire interior and in height from the headliner to the backrests of the front seats.
The BMW Theatre Screen can play content in a width-to-height ratio of 16:9, 21:9 or even in 32:9 format.
A high display resolution of about 8,000 x 2,000 pixels per screen column ensures a crystal clear and detailed visual experience when enjoying cinema films in ultra HD quality. The integrated Bowers and Wilkins Diamond Surround Sound System also pairs with the display to deliver an extremely high-end and multifaceted sound experience.
The inclination of the display can be adjusted via control menu of the in-car entertainment system. This ensures an ideal cinema experience with maximum comfort in every seat position.
The BMW Group is working with Amazon to offer a diverse range of in-vehicle entertainment through Fire TV, giving customers access to much of the same content already enjoyed at home, including movies and TV episodes, music, and podcasts, all while on the road. There will be a market-specific offering for customers in China.
The BMW Theatre Screen screen is extended out of the headliner on request by a sophisticated rotary movement on two articulated rails at the sides.


The BMW Theatre Screen can play content in a width-to-height ratio of 16:9, 21:9 or even in 32:9 format.
A high display resolution of about 8,000 x 2,000 pixels per screen column ensures a crystal clear and detailed visual experience when enjoying cinema films in ultra HD quality. The integrated Bowers and Wilkins Diamond Surround Sound System also pairs with the display to deliver an extremely high-end and multifaceted sound experience.
The inclination of the display can be adjusted via control menu of the in-car entertainment system. This ensures an ideal cinema experience with maximum comfort in every seat position.
The BMW Group is working with Amazon to offer a diverse range of in-vehicle entertainment through Fire TV, giving customers access to much of the same content already enjoyed at home, including movies and TV episodes, music, and podcasts, all while on the road. There will be a market-specific offering for customers in China.
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