Infiniti debuts new QX50 ad starring Stephen Curry

As part of the launch campaign for the all new midsize luxury crossover, the 2019 QX50, Infiniti debuts a new commercial starring its global brand ambassador, basketball star Stephen Curry.

The all new QX50 featured in the spot combines standout design with exceptional interior space and the world's first production ready variable compression ratio engine, the VC-Turbo. Infiniti's QX50 is the first production vehicle ever to give drivers an engine that seamlessly transforms on demand, setting a new benchmark for powertrain capability and refinement.

In this moody, yet engaging new spot Curry uses this ability to switch between his nice and 'darker' side. The ad picks up the notion that Stephen Curry is known by many as the nicest guy in basketball and the all new QX50 can unleash another side of him.