KWID Concept: A new vision tailored for new market needs

KWID Concept, a concept car unveiled at the Delhi Auto Show, highlights both Renault's commitment to new markets, such as India, as well as the company's ability to produce appealing products in the compact car segment. The vehicle's robust, yet fun design, along with its technology-driven features, is targeted at meeting the needs of young customers in these markets.

The KWID Concept is tailored specifically to meet the needs of Indian drivers. The vehicle is a compact five-seater to enable family trips, a common occurrence in India.

The multimedia dashboard, along with the Flying Companion, answers the young and modern Indian need to stay connected, with a strong attempt for technology. The vehicle's lightweight interior design is also adapted to warm weather conditions.

The KWID Concept was designed with inputs from Renault Design India and is covered by the 'Explore' petal of Renault's lifecycle-based design strategy. The vehicle's exciting proportions and dimensions as well as very short overhangs give the impression of a bouncing vehicle, while its oversized wheels protrude past the fenders and make the KWID Concept look like a buggy car.

The interior of the KWID Concept is designed to serve as a snug cocoon and is inspired by a bird's nest. The vehicle's seats, suspended over a solid base in white, give an impression of lightness, while their two-tone elastomer material provides a sense of brightness.

Beyond the playful and imaginative styling of the KWID Concept, the concept car also comes equipped with a host of technology-driven features, led by its Flying Companion. Aimed at offering a safe as well as fun driving experience, the Flying Companion is the first of its kind in the automotive world.

Taking off from the rotating rear portion of the KWID Concept's roof, the Flying Companion can be operated in one of two modes - the automatic mode using a pre-programmed flying sequence and GPS location as well as the manual mode, which enables the companion to be controlled using a tablet inside the vehicle.