Lamborghini debuts private VIP lounge in New York City

Tucked away within the coveted Chelsea neighbourhood on Manhattan's west side, Lamborghini has recently opened a private space for customers - the Lamborghini Lounge New York City.

The 500sqm Lounge provides an immersion into the brand's ethos and DNA within an exclusive venue reminiscent of Lamborghini's facilities at its Sant’Agata headquarters. A state-of-the-art destination, the Lamborghini Lounge NYC offers guests exclusive access to prototype vehicles, and offers an authentic Italian culinary experience and bespoke exhibitions. The space can also be booked for private meetings and events.

The Lounge underscores Lamborghini's lifestyle brand and rich Italian history. The two-story gallery-style venue offers a variety of private spaces for guests to enjoy with an exclusive concierge at their service. An Ad Personam design studio provides customers the opportunity to configure their own Lamborghini vehicle with infinite colour palettes and material selections. Meeting spaces and a full-service kitchen furnished by Italian luxury kitchen manufacturer La Dolce Vita are also available for reservations.

Multiple brand partners will be activated throughout the space in the coming month. Bang & Olufsen brings to life the Advanced 3D Sound System - present in Lamborghini's Urus SUV - inside the Lounge with an array of premium audio systems for an unparalleled auditory experience. Trademark Italian furnishings from Living Divani garnish each room, creating a true Made in Italy experience.