MINI donates the Paceman to the Vienna Life Ball
10 May 2013|1,705 views
This year it is the MINI Paceman, the youngest and seventh model in the MINI family, that will bear the creative stamp of fashion designer Roberto Cavalli.
So far, the Life Ball MINI auctions have raised total proceeds in excess of half a million Euros.
"This MINI was an exciting and wonderful project for me. It gave me the opportunity to be creative and finally use something very special, which I have personally invented and already used for years for my own vehicles: it is a unique iridescent paint which changes color depending on the way the light illuminates the pigments," said Roberto Cavalli.
Cavalli staged the fashion show of the Life Ball as far back as 2001. That same year, MINI commenced its partnership with the charity event. Twelve years on, Roberto Cavalli has upgraded the latest model in the MINI family to a coveted collectors' item.
On 24th May 2013, the one-off MINI Paceman will be formally unveiled during the official opening of the new Cavalli store in Vienna's 'Goldenes Quart1er' and will be auctioned in the Hall of Ceremonies at Vienna's Hofburg palace as part of the AIDS Solidarity Gala on Saturday, 25th May 2013.
For the 13th time in succession, MINI will be donating one of its models to the Vienna Life Ball for a good cause. Once again the MINI will be given a makeover by an internationally renowned designer before being auctioned at the ball, with proceeds going to projects dedicated to the battle against and prevention of HIV and AIDS.
This year it is the MINI Paceman, the youngest and seventh model in the MINI family, that will bear the creative stamp of fashion designer Roberto Cavalli.
So far, the Life Ball MINI auctions have raised total proceeds in excess of half a million Euros.
"This MINI was an exciting and wonderful project for me. It gave me the opportunity to be creative and finally use something very special, which I have personally invented and already used for years for my own vehicles: it is a unique iridescent paint which changes color depending on the way the light illuminates the pigments," said Roberto Cavalli.
Cavalli staged the fashion show of the Life Ball as far back as 2001. That same year, MINI commenced its partnership with the charity event. Twelve years on, Roberto Cavalli has upgraded the latest model in the MINI family to a coveted collectors' item.
On 24th May 2013, the one-off MINI Paceman will be formally unveiled during the official opening of the new Cavalli store in Vienna's 'Goldenes Quart1er' and will be auctioned in the Hall of Ceremonies at Vienna's Hofburg palace as part of the AIDS Solidarity Gala on Saturday, 25th May 2013.
This year it is the MINI Paceman, the youngest and seventh model in the MINI family, that will bear the creative stamp of fashion designer Roberto Cavalli.
So far, the Life Ball MINI auctions have raised total proceeds in excess of half a million Euros.
"This MINI was an exciting and wonderful project for me. It gave me the opportunity to be creative and finally use something very special, which I have personally invented and already used for years for my own vehicles: it is a unique iridescent paint which changes color depending on the way the light illuminates the pigments," said Roberto Cavalli.
Cavalli staged the fashion show of the Life Ball as far back as 2001. That same year, MINI commenced its partnership with the charity event. Twelve years on, Roberto Cavalli has upgraded the latest model in the MINI family to a coveted collectors' item.
On 24th May 2013, the one-off MINI Paceman will be formally unveiled during the official opening of the new Cavalli store in Vienna's 'Goldenes Quart1er' and will be auctioned in the Hall of Ceremonies at Vienna's Hofburg palace as part of the AIDS Solidarity Gala on Saturday, 25th May 2013.
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