Porsche to invest strategically in its future

In the first three months of 2025, Porsche generated a group sales revenue of nearly $13 billion (8.86 billion euros). Group operating profit was approximately $1.11 billion (0.76 billion euros), while its group operating return on sales was 8.6%, and its automotive net cash flow increased to almost $290 million (198 million euros).

Bar the latter, all other areas experienced a drop, which, Porsche stated, can be attributed to the ongoing economic and political challenges as well as the extensive rescaling and recalibration of the company.

With around more than $292 million (200 million euros) invested in specific projects during Q1 2025, this is all part of Porsche's plan to invest decisively in its future.

A significant investment was completed in March 2025 with the acquisition of a majority stake in V4Smart GmbH & Co. KG. Additionally, the investment agreement between Porsche AG and VARTA AG provides for the former to invest in the development and production - and securing the supply - of high-performance battery cells.

One area where Porsche saw an increase was in the deliveries of electrified vehicles (39%), although overall deliveries in Q1 2025 was lower compared to the same period in 2024. Of these, 26% were BEVs and 13% were PHEVs. The all-electric Macan accounted for a large share of the BEV quota with 14,185 deliveries. In total, 23,555 Macan units were delivered, a 14% increase as compared to Q1 2024.

Furthermore, the Panamera recorded the strongest growth among the six Porsche model lines, with a 27% increase (7,769 deliveries).