Rolls-Royce presents exclusive collection at French Riviera

From 28 July to 3 August 2025, Rolls-Royce will return to the French Riviera with a series of client experiences in Saint-Tropez. The marque will host private appointments, curated drive opportunities, and private gatherings in a number of landmark destinations, including La Reserve and Althoff Villa Belrose.

Each location brings its own expression of Riviera refinement, and these destinations directly reflect the tastes and habits of Rolls-Royce clients, shaped by insights into where they choose to spend their summers, with the brand's presence in each location being a natural extension of that understanding.

A discreet hospitality space is reserved for client meetings and gatherings at each address

From these venues, guests are invited to explore Rolls-Royce's full contemporary product portfolio via 12 bespoke motor cars on the sweeping corniches that the region is famed for. A discreet hospitality space is reserved for client meetings and gatherings at each address.

Rolls-Royce's Saint-Tropez programme also includes a series of private soirees and hosted dinners, allowing clients to celebrate shared passions, regional character, and the quietly assured glamour that defines Rolls-Royce.