Selling your car? Place your free ad on STCars
11 Jan 2014|8,138 views
Motorists looking to sell their vehicles can do so for free by placing an advertisement on the Singapore Press Holdings (SPH) website STCars, reported the Straits Times.
STCars is now a "freemium" portal, where basic ads are free but come with an option to pay for better service, Mr. Chua said. The site also features commercial vehicles and a rental car section.
Users who advertise for free on STCars will get a dedicated webpage for their vehicle for six weeks and can post up to three pictures of it. Those who want a premium experience can choose to upgrade to a paid ad, costing $58 for six weeks.
Mr. Chua noted that paid ads will be refreshed to the front pages and appear at the top of the listings after three weeks, and always appear on top of free ads.
STCars will cater to people who want a more straightforward experience, while sgCarMart will serve those who desire more functions and exposure. On sgCarMart, potential buyers can get more information on cars put up for sale, including accessories and the cost of monthly instalments.
Mr. Chua said STCars sees an average of 100 free car postings a month, while sgCarMart gets about 600 paid postings. STCars has more than one million page views a month, while sgCarMart - the most popular car portal in Singapore - has about 30 million.
Motorists looking to sell their vehicles can do so for free by placing an advertisement on the Singapore Press Holdings (SPH) website STCars, reported the Straits Times.
The portal's Senior Product Manager Jack Chua explained yesterday how it complements sgCarMart - the website bought by SPH last April for about $60 million. Since then the media group has integrated the operations of both sites, with sgCarMart managing both.
STCars is now a "freemium" portal, where basic ads are free but come with an option to pay for better service, Mr. Chua said. The site also features commercial vehicles and a rental car section.
Users who advertise for free on STCars will get a dedicated webpage for their vehicle for six weeks and can post up to three pictures of it. Those who want a premium experience can choose to upgrade to a paid ad, costing $58 for six weeks.
Mr. Chua noted that paid ads will be refreshed to the front pages and appear at the top of the listings after three weeks, and always appear on top of free ads.
STCars will cater to people who want a more straightforward experience, while sgCarMart will serve those who desire more functions and exposure. On sgCarMart, potential buyers can get more information on cars put up for sale, including accessories and the cost of monthly instalments.
Mr. Chua said STCars sees an average of 100 free car postings a month, while sgCarMart gets about 600 paid postings. STCars has more than one million page views a month, while sgCarMart - the most popular car portal in Singapore - has about 30 million.
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