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As part of Skoda's 125th anniversary celebrations, Skoda's designers chose their favourite icons to recreate, as part of the Skoda Icon Makeover Project.
09 Apr 2021 | International News : Czech Republic
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Skoda's design team has unveiled images of a new project that aims to give its most iconic models a dramatic makeover. As part of Skoda's 125th anniversary celebrations, a group of designers from across the brand have re-imagined classic models and repurposed them for the modern era.
While Skoda has earned itself a reputation for being one of the most forward-looking automotive brands, it also has a rich design history that dates back more than 125 years. During that period, the brand has created a vast array of iconic cars that have come to define the look and feel of Czech design. A total of five classic Skoda models have been reimagined with each model being a personal favourite of the designer responsible.
The interior features a dramatic curved information panel while the wraparound seat takes its inspiration from the single seat unit fitted to the 1905 original. Commenting on her design, Zhang explained, "I wanted to make a connection between the history of Skoda and beauty of Prague. There is a big display in the car presenting a description of the sights as you go, but it could also show passengers the history of Skoda."
Another Skoda icon to get a dramatic makeover is the 1203 van, which has been transformed into a 21st century campervan. The brainchild of Skoda interface designer Daniel Hajek, the 1203 formed the backbone of Czech industry through the 1970s, becoming the default choice for trade, governments and the emergency services.
Production ran from 1968 until the late 1990s. The modern makeover features an electric drivetrain, spacious interior, a pop-up roof and all the practical touches that Skoda has become synonymous with. In terms of exterior design, the 1203 Camper features a number of touches that combine old with new.
The 1959 Skoda Felicia provided interior designer Martin Leprince with the starting point for his design makeover. Like the open-top original, the 21st Century is a masterclass in design elegance - wrapping itself around the passenger compartment while maximising exposure to the elements.
While working on the project, Leprince spent hours with an original example kept at the Skoda museum in Prague. Among the many details he admired was the wraparound windscreen - and set about updating the look for his new version. As the design shows, the 21st Century Felicia has a 'floating' windscreen that hovers a few centimetres above the body and curves inwards to serve as the instrument panel and infotainment display.
Sporting glory was the inspiration behind the final pair of reimagined Skoda classics. Interior designer Ljudmil Slavov chose to recreate Skoda's Popular Monte Carlo while fellow stylist Aymeric Chertier opted to update the world-beating 130RS coupe.
The reborn 130RS by contrast, is more recognisable as an homage to the original. "I wanted to refresh the original car, not change it." explained Aymeric Chertier. "I retained its essence and characteristic lines and added certain details that we know from modern WRC cars, for example," the designer continued, explaining the retro feel combined with the distinctive muscular shapes of his car.
Although Skoda has no specific plans to develop any of the designs created as part of the icon project, its design team continues to seek inspiration from the past, the present and future environments.
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