11 most fascinating concepts at the 2025 Japan Mobility Show
30 Oct 2025|5,328 views
Re-conceptualised just two years back, the bi-annual Japan Mobility Show (JMS), also known as "MobiShow", is a top tier mobility show that attracts not just carmakers from all over the world, but also companies across different industries. This includes IT, telecommunications, and electronics sectors - to develop and deliver their visions for a prospering and vibrant mobility-based society.
Themed "A unique opportunity to explore the future of mobility," this year's JMS features a new Mobility-Related Section, bringing the total number of participating companies and organisations to a record of over 500 - exceeding the 475 companies that joined the JMS 2023.
Nonetheless, it was still our favourite carmakers that stole the show with a variety of concepts, spanning the likes of a six-wheeled luxury MPV, a rally-ready electric car, and even... a roving personal pod for children. Admittedly, not every concept car makes it to production - but every vehicle is important nonetheless in shining a light on where a brand's priorities lie: Whether it's regarding drivetrain technologies, design, or even a larger shifting of philosophies.
1. Century Coupe Concept
The larger Toyota family now has a new official king, and its name is Century. Taking flight now as an independent brand - and not simply the model line we've long revered - the phoenix-badged Century will now attempt to muscle in on the ultra-luxury arena against heavyweights like Rolls-Royce and Bentley. Its cars will be hand-built, and ultra-exclusive too, with a highly bespoke 'One of One' philosophy. Whispers around the halls of Tokyo Big Sight suggest that only three cars will be put together daily.
On the production-ready side of things, the Century brand already has the Century limo and Century SUV (previously labelled the Toyota Century and Toyota Century SUV) to ride off on. But two will soon become three with the arrival of an as-yet unnamed coupe.
Blending the worlds of coupe and crossover, the Century Coupe Concept boasts the same imposing grille and squarish head lights as its siblings, but has its own unique interior concept. The driver and front passenger seat in staggered positions, so that whoever is riding shotgun has enough space to stretch out and gets to alight in sublime style at whatever red carpet event they're pulling up to.
Nearly four decades ago, Toyota brought the fight to the Germans with Lexus; something tells us they've got a good shot again now - this time, at an even higher stratosphere - with Century.
2. Daihatsu Midget X Concept
Known for its cheerful compact cars, Daihatsu's booth at JMS was filled with adorable cars such as the K-OPEN concept and the boxy K-VISION concept.
But what really swept us off our feet has got to be the Midget X Concept. Those familiar with Daihatsu's history will probably know of the original Midget that was introduced in 1957. It was a compact three-wheeler with a tiny truck bed.
The Midget X concept revives the idea with an irresistibly adorable shape that immediately reminds of past Midget models. Between its compact footprint, round, cutesy eyes (head lights) and undeniable Daihatsu charm, there's no way anyone here can miss this concept car.
3. Honda 0 Series Alpha
A third addition to the 0 Series after the Saloon and the SUV was unveiled at Honda's booth. The new Honda 0 Series prototype model - dubbed Alpha - comes in the form of yet another SUV. Developed using a 'Thin, Light and Wise' approach, Honda is currently preparing the former two initial models for production.
Apart from this, Honda also pulled the veil off its compact EV prototype. Arguably the biggest booth at the East hall, Honda also showcased the irresistible Super-ONE prototype, HondaJet Elitye II and the sustainable rocket. Yes, a rocket. The Honda Prelude was also present at the show.
4. Lexus LS Concept
That Lexus is willing to reincarnate the LS - the sedan that kick-started it all - as a luxury MPV seems bold enough. That the brand is willing to reincarnate it as a luxury MPV with six wheels? Take our money, we'd say, while crossing our fingers tightly that this makes it to production.
The LS Concept plays on Lexus' new interpretation of what 'LS' means, with the moniker now standing for 'Luxury Space' instead of simply 'Luxury Sedan'. And space, indeed, is this MPV's calling card.
Its six-wheel layout is said to unlock more room for passengers by vastly reducing the size of its rear wheel housings (Lexus also claims this improves stability at speed). Meanwhile, the horizontal lines on the car and bamboo lattices on the interior are intended to improve the privacy of occupants, while still allowing them to observe the world around while on the move.
At the show, the LS Concept was also showcased alongside the LS Coupe Concept, a coupe-SUV; as well as the LS Micro Concept, a three-wheeled, autonomous luxury lounge.
5. Lexus Sport Concept
The question of what defines a flagship is taking centrestage at Lexus' booth in Tokyo Big Sight, and while the LS Concept puts a more provocative spin on older preconceptions, Lexus also had other vehicles that stick more to the tune we've long known it to sing.
Case in point: The stunning Lexus Sport Concept. First showcased without warning at Pebble Beach, the Sport Concept now present in Tokyo has been updated with a fleshed-out interior featuring a steering yoke, two wraparound instrument clusters, and also differentiated seats (and colours) for the passenger driver zones.
Otherwise, the coupe is still wondrous to behold with its immaculate proportions, L-shaped head light signatures and long and wide profile.
The best news? Lexus has specifically stated that the Sport Concept will stand alongside its LS Concepts as "an arrowhead" pointing to the future of the brand. A spokesperson even shared that the brand remains open to different powertrain types. Could we see a V8 under that long hood someday? Pretty please?
6. Mazda Vision X-Coupe
Mazda's flawless penchant for building beautiful machines continues at JMS 2025, where the carmaker unveiled two vision models that embody the future of its "joy of running" in all areas. The first of the duo, introduced as the Vision X-Compact, is a supermini that looks like a hatchback on steroids - funky yet serious all at once.
Still, it's the Vision X-Coupe that continues to steal the show here at Tokyo Big Sight. Known as the third phase in Mazda's lineup, this concept car will represent future Mazda models to come. Boasting a sleek silhouette, combined with a simple sheet metal and a lovely dark green interior, the all-electric Vision X-Coupe is capable of about 510bhp and has a range of up to 800km on a full charge.
7. Mercedes-AMG Concept AMG GT XX
The Mercedes-AMG Concept AMG GT XX showcases the brand's next generation of high-performance electric cars. Equipped with not one or two, but three electric motors (one front, two rear), this four-door high-performance vehicle is based on the AMG Electric Architecture (AMG.EA) platform and will shoot out a mind-boggling 1,379bhp. At full tilt, it will also reach a staggering top speed of 360km/h.
Now celebrating its first appearance in Asia, the Concept AMG GT XX has a favourable drag coefficient of 0.198Cd and can adapt to a very high charging power of more than 850kW, making charging almost as fast as refuelling: 400km of range can be recuperated in as quick as five minutes.
8. Subaru Performance-E STI concept
Exciting times are afoot for Subaru here in Tokyo, as the carmaker launched not one but two world premieres under the 'Performance Scene' at its booth - the Performance-E STI concept as well as the Performance-B STI concept. There was also a Japan premiere of the Trailseeker prototype under the ‘Adventure Scene'.
As its names suggest, the Performance-E STI is an all-electric concept model that’s equipped with a dual-motor all-wheel drive system. Based on what we saw, the car sports a design that evokes the brand’s heritage while providing a driver-friendly layout and a comfortable, spacious interior.
The Performance-B STI concept, on the other hand, represents Subaru's Performance Scene, with an internal combustion engine. By incorporating the Subaru's assets such as the horizontally-opposed engine and Symmetrical All-Wheel Drive, this hot hatch is expected to expand the range of options the brand currently has to more customers.
9. Suzuki Vision e-Sky
Several models and concepts can be seen at Suzuki's booth but the one concept that really caught our eye was the Vision e-Sky, an all-electric compact car. Measuring just 3,395mm long, 1,475mm wide and 1,625mm tall, the concept vehicle has dimensions that are closer to the Suzuki Every commercial van - which is even smaller than those of the three-door MINI Cooper E.
While other specs (most importantly, the battery size) have not been disclosed, the Vision e-Sky is expected to have a range of over 270km when it launches globally next year.
Alongside this concept were the Suzuki e Concept Every as well as the Suzuki Fronx FFV Concept vehicles.
10. Toyota Corolla Concept
Here's another car that you won't be able to purchase - at least not yet. The Corolla Concept looks nothing like the venerable Toyota model that we are familiar with - in fact, on our first walkthrough, we didn't even recognise this concept as a Corolla!
With its extremely sleek profile, this four-door concept from Toyota pushes all boundaries in design to offer a truly unprecedented style.
Toyota has also mentioned that the next-generation Corolla will be developed with the group's 'multi-pathway' approach in mind, with provisions for a wide range of powertrain options including BEV, PHEV, HEV and ICE variants.
While many production cars aren't usually as outlandish as their conceptual counterparts, the Corolla Concept is an indication of what to expect from Toyota, and we like what we see here.
11. Toyota Kids mobi
We don't know too many Singaporean parents secure enough to let their young kids out of their sight, much less move about entirely on their own. But Toyota seems to have a different sort of faith and vision for our next generation.
The Kids mobi concept is effectively a mini capsule on wheels - replete with blinking eyes - that promises to extend the 'freedom of movement' philosophy all the way down to our little ones. Toyota hasn’t said much about the tech that the concept will rely on, except for indicating that it will be AI-powered. In any case, it's still an intriguing vision of the future, said by the brand to "provide a UX "friend" that supports children's development".
Don't forget to check out these other articles out!
Thrills and spills at the Japan Mobility Show 2023
Re-conceptualised just two years back, the bi-annual Japan Mobility Show (JMS), also known as "MobiShow", is a top tier mobility show that attracts not just carmakers from all over the world, but also companies across different industries. This includes IT, telecommunications, and electronics sectors - to develop and deliver their visions for a prospering and vibrant mobility-based society.
Themed "A unique opportunity to explore the future of mobility," this year's JMS features a new Mobility-Related Section, bringing the total number of participating companies and organisations to a record of over 500 - exceeding the 475 companies that joined the JMS 2023.
Nonetheless, it was still our favourite carmakers that stole the show with a variety of concepts, spanning the likes of a six-wheeled luxury MPV, a rally-ready electric car, and even... a roving personal pod for children. Admittedly, not every concept car makes it to production - but every vehicle is important nonetheless in shining a light on where a brand's priorities lie: Whether it's regarding drivetrain technologies, design, or even a larger shifting of philosophies.
1. Century Coupe Concept
The larger Toyota family now has a new official king, and its name is Century. Taking flight now as an independent brand - and not simply the model line we've long revered - the phoenix-badged Century will now attempt to muscle in on the ultra-luxury arena against heavyweights like Rolls-Royce and Bentley. Its cars will be hand-built, and ultra-exclusive too, with a highly bespoke 'One of One' philosophy. Whispers around the halls of Tokyo Big Sight suggest that only three cars will be put together daily.
On the production-ready side of things, the Century brand already has the Century limo and Century SUV (previously labelled the Toyota Century and Toyota Century SUV) to ride off on. But two will soon become three with the arrival of an as-yet unnamed coupe.
Blending the worlds of coupe and crossover, the Century Coupe Concept boasts the same imposing grille and squarish head lights as its siblings, but has its own unique interior concept. The driver and front passenger seat in staggered positions, so that whoever is riding shotgun has enough space to stretch out and gets to alight in sublime style at whatever red carpet event they're pulling up to.
Nearly four decades ago, Toyota brought the fight to the Germans with Lexus; something tells us they've got a good shot again now - this time, at an even higher stratosphere - with Century.
2. Daihatsu Midget X Concept
Known for its cheerful compact cars, Daihatsu's booth at JMS was filled with adorable cars such as the K-OPEN concept and the boxy K-VISION concept.
But what really swept us off our feet has got to be the Midget X Concept. Those familiar with Daihatsu's history will probably know of the original Midget that was introduced in 1957. It was a compact three-wheeler with a tiny truck bed.
The Midget X concept revives the idea with an irresistibly adorable shape that immediately reminds of past Midget models. Between its compact footprint, round, cutesy eyes (head lights) and undeniable Daihatsu charm, there's no way anyone here can miss this concept car.
3. Honda 0 Series Alpha
A third addition to the 0 Series after the Saloon and the SUV was unveiled at Honda's booth. The new Honda 0 Series prototype model - dubbed Alpha - comes in the form of yet another SUV. Developed using a 'Thin, Light and Wise' approach, Honda is currently preparing the former two initial models for production.
Apart from this, Honda also pulled the veil off its compact EV prototype. Arguably the biggest booth at the East hall, Honda also showcased the irresistible Super-ONE prototype, HondaJet Elitye II and the sustainable rocket. Yes, a rocket. The Honda Prelude was also present at the show.
4. Lexus LS Concept
That Lexus is willing to reincarnate the LS - the sedan that kick-started it all - as a luxury MPV seems bold enough. That the brand is willing to reincarnate it as a luxury MPV with six wheels? Take our money, we'd say, while crossing our fingers tightly that this makes it to production.
The LS Concept plays on Lexus' new interpretation of what 'LS' means, with the moniker now standing for 'Luxury Space' instead of simply 'Luxury Sedan'. And space, indeed, is this MPV's calling card.
Its six-wheel layout is said to unlock more room for passengers by vastly reducing the size of its rear wheel housings (Lexus also claims this improves stability at speed). Meanwhile, the horizontal lines on the car and bamboo lattices on the interior are intended to improve the privacy of occupants, while still allowing them to observe the world around while on the move.
At the show, the LS Concept was also showcased alongside the LS Coupe Concept, a coupe-SUV; as well as the LS Micro Concept, a three-wheeled, autonomous luxury lounge.
5. Lexus Sport Concept
The question of what defines a flagship is taking centrestage at Lexus' booth in Tokyo Big Sight, and while the LS Concept puts a more provocative spin on older preconceptions, Lexus also had other vehicles that stick more to the tune we've long known it to sing.
Case in point: The stunning Lexus Sport Concept. First showcased without warning at Pebble Beach, the Sport Concept now present in Tokyo has been updated with a fleshed-out interior featuring a steering yoke, two wraparound instrument clusters, and also differentiated seats (and colours) for the passenger driver zones.
Otherwise, the coupe is still wondrous to behold with its immaculate proportions, L-shaped head light signatures and long and wide profile.
The best news? Lexus has specifically stated that the Sport Concept will stand alongside its LS Concepts as "an arrowhead" pointing to the future of the brand. A spokesperson even shared that the brand remains open to different powertrain types. Could we see a V8 under that long hood someday? Pretty please?
6. Mazda Vision X-Coupe
Mazda's flawless penchant for building beautiful machines continues at JMS 2025, where the carmaker unveiled two vision models that embody the future of its "joy of running" in all areas. The first of the duo, introduced as the Vision X-Compact, is a supermini that looks like a hatchback on steroids - funky yet serious all at once.
Still, it's the Vision X-Coupe that continues to steal the show here at Tokyo Big Sight. Known as the third phase in Mazda's lineup, this concept car will represent future Mazda models to come. Boasting a sleek silhouette, combined with a simple sheet metal and a lovely dark green interior, the all-electric Vision X-Coupe is capable of about 510bhp and has a range of up to 800km on a full charge.
7. Mercedes-AMG Concept AMG GT XX
The Mercedes-AMG Concept AMG GT XX showcases the brand's next generation of high-performance electric cars. Equipped with not one or two, but three electric motors (one front, two rear), this four-door high-performance vehicle is based on the AMG Electric Architecture (AMG.EA) platform and will shoot out a mind-boggling 1,379bhp. At full tilt, it will also reach a staggering top speed of 360km/h.
Now celebrating its first appearance in Asia, the Concept AMG GT XX has a favourable drag coefficient of 0.198Cd and can adapt to a very high charging power of more than 850kW, making charging almost as fast as refuelling: 400km of range can be recuperated in as quick as five minutes.
8. Subaru Performance-E STI concept
Exciting times are afoot for Subaru here in Tokyo, as the carmaker launched not one but two world premieres under the 'Performance Scene' at its booth - the Performance-E STI concept as well as the Performance-B STI concept. There was also a Japan premiere of the Trailseeker prototype under the ‘Adventure Scene'.
As its names suggest, the Performance-E STI is an all-electric concept model that’s equipped with a dual-motor all-wheel drive system. Based on what we saw, the car sports a design that evokes the brand’s heritage while providing a driver-friendly layout and a comfortable, spacious interior.
The Performance-B STI concept, on the other hand, represents Subaru's Performance Scene, with an internal combustion engine. By incorporating the Subaru's assets such as the horizontally-opposed engine and Symmetrical All-Wheel Drive, this hot hatch is expected to expand the range of options the brand currently has to more customers.
9. Suzuki Vision e-Sky
Several models and concepts can be seen at Suzuki's booth but the one concept that really caught our eye was the Vision e-Sky, an all-electric compact car. Measuring just 3,395mm long, 1,475mm wide and 1,625mm tall, the concept vehicle has dimensions that are closer to the Suzuki Every commercial van - which is even smaller than those of the three-door MINI Cooper E.
While other specs (most importantly, the battery size) have not been disclosed, the Vision e-Sky is expected to have a range of over 270km when it launches globally next year.
Alongside this concept were the Suzuki e Concept Every as well as the Suzuki Fronx FFV Concept vehicles.
10. Toyota Corolla Concept
Here's another car that you won't be able to purchase - at least not yet. The Corolla Concept looks nothing like the venerable Toyota model that we are familiar with - in fact, on our first walkthrough, we didn't even recognise this concept as a Corolla!
With its extremely sleek profile, this four-door concept from Toyota pushes all boundaries in design to offer a truly unprecedented style.
Toyota has also mentioned that the next-generation Corolla will be developed with the group's 'multi-pathway' approach in mind, with provisions for a wide range of powertrain options including BEV, PHEV, HEV and ICE variants.
While many production cars aren't usually as outlandish as their conceptual counterparts, the Corolla Concept is an indication of what to expect from Toyota, and we like what we see here.
11. Toyota Kids mobi
We don't know too many Singaporean parents secure enough to let their young kids out of their sight, much less move about entirely on their own. But Toyota seems to have a different sort of faith and vision for our next generation.
The Kids mobi concept is effectively a mini capsule on wheels - replete with blinking eyes - that promises to extend the 'freedom of movement' philosophy all the way down to our little ones. Toyota hasn’t said much about the tech that the concept will rely on, except for indicating that it will be AI-powered. In any case, it's still an intriguing vision of the future, said by the brand to "provide a UX "friend" that supports children's development".
Don't forget to check out these other articles out!
Thrills and spills at the Japan Mobility Show 2023
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