Audi prepping up for design language overhaul
16 Apr 2013|1,892 views
This is probably in relation to the automaker's announcement last year in November that they were going to work on a different design strategy, focusing on "something new without breaking tradition".
In that aspect, Audi's Chief Designer Wolfgang Egger will be restructuring the company's design studio in Ingolstadt.
Egger declared during the New York Auto Show last month that Audi's "scalable design" approach has come to an end.
According to Car and Driver's sources, Audi is reportedly in the midst of preparing for a massive overhaul of its design language.
This is probably in relation to the automaker's announcement last year in November that they were going to work on a different design strategy, focusing on "something new without breaking tradition".
In that aspect, Audi's Chief Designer Wolfgang Egger will be restructuring the company's design studio in Ingolstadt.
Egger declared during the New York Auto Show last month that Audi's "scalable design" approach has come to an end.
This is probably in relation to the automaker's announcement last year in November that they were going to work on a different design strategy, focusing on "something new without breaking tradition".
In that aspect, Audi's Chief Designer Wolfgang Egger will be restructuring the company's design studio in Ingolstadt.
Egger declared during the New York Auto Show last month that Audi's "scalable design" approach has come to an end.
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