Continental Tyres celebrates partnership with Mercedes-Benz

Continental Tyres APAC has expanded its number of Continental Asia-Pacific markets that will obtain the Mercedes-Benz AG Preferred Partner status.

The collaboration between both brands sees a newly awarded status available in South Korea and Japan (valid from September 2024 to August 2026) in addition to existing statuses in Australia, Malaysia, India, and China (valid till August 2025).

With this expansion, and as a preferred partner working with Mercedes-Benz, Continental Tyres will receive access to a direct online platform to fulfil orders and future involvement in joint promotions and customer events.

In addition, the company will equip the whole range of the Mercedes Original portfolio (from the A- to GLS-Class) with tyres specially designed with zero compromise on safety and providing the best fit to each model.