Heart on Wheels 2025 surpasses collection target

For the third edition of Heart on Wheels, a total of 16 car and bike clubs, along with members of the public, arrived in more than 260 vehicles to donate over 33,300 food items, surpassing its target of 28,000. Valued at close to $125,000, these donations will sustain Food from the Heart's (FFTH) food distribution programmes.

The event, a food donation drive-thru by FFTH organised in partnership with Wearnes Automotive, took place from 1 March 2025 to 2 March 2025 along Leng Kee Road. It was also attended by volunteers from Queenstown grassroots organisations. Together, they donated 1,000kg of food (13,700 items), arriving with 24 carts filled with contributions.

Since its inception in 2023, the initiative has raised over 54,500 food items and $129,000 in donations across 2023 and 2024

Car and bike groups arrived in convoys, with brands under Wearnes such as Aston Martin, Bentley, and Volvo mobilising their corporate networks, clients, and employees to contribute to the initiative.

Volvo staff and clients took a hands-on approach by personally delivering School Goodie Bags to 50 students. In addition, the food donations will be distributed through FFTH's Community Food Pack programme and Community Shop network, directly benefitting families facing financial strain.

Heart on Wheels 2025 is also supported by the 'Sponsor A Food Bundle' digital campaign, which runs until 3 March 2025 and aims to raise $50,000 worth of food bundles. This initiative allows individuals and businesses to contribute even if they cannot attend in person by sponsoring food bundles that will provide essential support to families and students in need.

In 2023 alone, the Community Food pack programme supported almost 12,000 individuals and families each month

This event sets a precedent for corporate partnerships that progresses beyond one-off donations to create long-term, high-impact community engagement. In addition, the incorporation of beneficiary feedback into the food distribution programmes also help FFTH ensure that food aid is not only efficient but also relevant to community needs.

Looking ahead, FFTH plans to continue enhancing the quality and nutritional value of its food aid by 2027, with continued community support remaining at the core of its mission.