Jeep raises fashion stakes with its new range of clothes

Jeep drivers are smart people. And now the iconic off-road brand is set to make them even smarter, with a stylish new line of outdoor wear for adventure-seekers.

The exciting new lines of apparel include jackets, hats, trousers, and even underwear, all bearing the famous Jeep logo.

Following on from Jeep's 'Do Anything, Go Anywhere' promise, the clothing ranges are tough and versatile - jackets that turn into pillows, and trousers that can become shoulder bags are both features of the collection.

Superior quality, authentic styling and durability are key elements of the new Jeep clothing range and, as they are only available online via Jeep's own website: www.jeep-outfitter.com, the collections will not be available from Jeep dealers, making them even more exclusive for customers.

"These new ranges of clothing and accessories will be a perfect fit for Jeep owners, or anyone who demands high-quality equipment when they are enjoying the outdoors," said Damien Dally, Head of Brand, Jeep U.K. "Like our cars, the apparel is ready to adapt to life's many adventures, and will rise to the demands of a busy person, in a supremely stylish way."