Letv and Aston Martin reveal the Autolink Rapide S at 2016 CES

Leading global technology company Letv and luxury sports car brand Aston Martin revealed at the 2016 Consumer Electronics Show (CES) the first results of their collaboration: an Aston Martin Rapide S incorporating the latest Letv Autolink Internet of the Vehicle (IOV) system.

The ideation and engineering of the Aston Martin Rapide S project has been led by the Letv IOV team and focuses on a new concept for the centre console and instrument panel. The centre console is now a 13.3-inch HD touch screen and the instrument panel is now a 12.2-inch screen incorporating electronic instrumentation and gauges. The original human-machine interaction (HMI) has also been updated by integrating Letvs latest speech recognition technology.

Commenting on the significance of the reveal, Ding Lei, Co-founder, Global Vice Chairman and China and Asia Pacific CEO of Letv Super Car, said, "After a few months' efforts, we finished the integration of an Aston Martin vehicle and the Letv IOV system. We have successfully equipped this supercar brand with over 100 years of history with an 'Internet brain'."

Commenting on the project, Dr. Andrew Palmer, CEO of Aston Martin said, "Aston Martin is renowned for the beauty and quality of its handcrafted cars. The integration of Letv advanced connected technologies into this bespoke environment is a natural progression as we look to the future demands of our customers."